Corporate Social Responsibility - must read

[Guest guest]

 

" Success

is not a Long jump nor a High jump , It’s a Marathon of Steps "

A news reporter asked Ratan

Tata as to why Tatas are not making as much money as Reliance.

 

He was said to have replied,

“We

are Industrialists.

They are businessmen.

 

What TATA did to 26/11 Mumbai

victims?

Pl. do not delete.

A must read Topic for all Indians

LET THE WORLD

KNOW WHAT IS

" CORPORATE

SOCIAL RESPONSIBILITY " ?

THE NEWS WE DO NOT KNOW!

 

The Tata Gesture

·  

    All category

of employees including those who had completed even 1 day as casuals were

treated on duty during the time the hotel was closed.

·  

    Relief

and assistance to all those who were injured and killed

·  

    The relief

and assistance was extended to all those who died at the railway station,

surroundings including the “Pav- Bha ji” vendor and the pan shop owners.

·  

    During

the time the hotel was closed, the salaries were sent by money order.

·  

    A psychiatric

cell was established in collaboration with Tata Institute of Social Sciences

to counsel those who needed such help.

·  

    The thoughts

and anxieties going on people’s mind was constantly tracked and where

needed psychological help provided.

·

      Employee

outreach centers were opened where all help, food, water, sanitation, first

aid and counseling was provided. 1600 employees were covered by this facility.

·  

    Every employee

was assigned to one mentor and it was that person’s responsibility to

act as a “single window” clearance for any help that the person required.

·  

    Ratan Tata

personally visited the families of all the 80 employees who in some manner

– either through injury or getting killed – were affected.

·  

    The dependents

of the employees were flown from outside Mumbai to Mumbai and taken care

off in terms of ensuring mental assurance and peace. They were all accommodated

in Hotel President for 3 weeks.

·  

    Ratan Tata

himself asked the families and dependents – as to what they wanted him

to do.

·  

    In a record

time of 20

days, a new trust was created by the Tatas for the purpose of relief of

employees.

·

      What

is unique is that even the other people, the railway employees, the police

staff, the pedestrians who had nothing to do with Tatas were covered by

compensation.

·  

    Each one of

them was provided subsistence allowance of Rs. 10K per month for all these

people for 6 months.

·

      A

4 year old granddaughter of a vendor got 4 bullets in her and only one

was removed in the Government hospital. She was taken to Bombay hospital

and several lacs were spent by the Tatas on her to fully recover her.

·  

    New hand carts

were provided to several vendors who lost their carts.

·  

    Tata will take

responsibility of life education of 46 children of the victims of the terror.

·  

    This was the

most trying period in the life of the organization. Senior managers including

Ratan Tata were visiting funeral to funeral over the 3 days that were most

horrible.

The settlement

for every deceased member ranged from Rs. 36 to 85 lacs [One lakh rupees

translates to approx 2200 US $ ] in addition to the following benefits:

1.

 Full last salary

for life for the family and dependents;

2.

 Complete responsibility

of education of children and dependents – anywhere in the world.

3.

 Full Medical facility

for the whole family and dependents for rest of their life.

4.

 All loans and advances

were waived off – irrespective of the amount.

Counsellor for

life for each person

B. Epilogue

How was such passion created among the employees? How and why did they

behave the way they did?

The organization is clear that it is not something that someone can take

credit for. It is not some training and development that created such behavior.

If someone suggests that – everyone laughs

It has to do with the DNA of the organization, with the way Tata culture

exists and above all with the situation that prevailed that time. The organization

has always been telling that customers and guests are #1 priority

The hotel business was started by Jamshedji Tata when he was insulted in

one of the British hotels and not allowed to stay there.

He created several institutions which later became icons of progress, culture

and modernity. IISc is one such institute. He was told by the rulers that

time that he can acquire land for IISc to the extent he could fence the

same. He could afford fencing only 400 acres.

When the HR function hesitatingly made a very rich proposal to Ratan –

he said – do you think we are doing enough?

The whole approach was that the organization would spend several hundred

crore in re-building the property – why not spend equally on the employees

who gave their life?

This is NOT COVERED BY Any NEWS CHANNELS

Like JOKERS RUNNING AAJTAK, ZEE NEWS , IBN

 

These People Busy

SHOWING DOGS CATS and cricketers

Forward to all people

who you know to show what Ratan Tata DID for his Employees and other Indians.

PASS ON TO YOUR FRIENDS!

LET THE WORLD

KNOW WHAT IS

" CORPORATE

SOCIAL RESPONSIBILITY " ?

 

 

-- http://mukulchaudhri.blogspot.comhttp://thewinningedge-solutions.blogspot.com