Guest guest Posted January 8, 2011 Report Share Posted January 8, 2011 Respected members, FDA mentioned criteria for PL: Claims about relative safety and efficacy or about the populations in which the drug is useful , should be supported by the current literature. Use literature or references appropriately to support claims in the advertisement. Use statistics appropriately. Use headlines, sub-headlines, or pictorial or other graphic material in a proper understanding manner. Regards Dr Sanjay Yallappa Choudhari JR2,Dept of Pharmacology GMC, Nagpur Quote Link to comment Share on other sites More sharing options...
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