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Hi All,

I've been off-air the whole Memorial Day weekend, only now catching up on

emails and planning my work week. I'll start working on reaching my BMS

contact tomorrow, but I agree with what someone said, that a letter campaign

should proceed in parallel, and will probably be more productive in the long

run anyway.

Any letters we send should probably be short because otherwise they won't

get read. The more varied they are the better - though I know it's a

nuisance writing so many different letters. Mention of these listservs role

in moving Novartis to action a few years ago might also be worthwhile - to

give our recipient a sense of our potential clout. I don't know whether or

not we'd ever want to go to the media with this little campaign, but mention

of such a possibility would only help in getting BMS's attention.

We need to think about whom to address the letters to. BMS's CEO?

More tomorrow.

Cheers,

R

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