1ST INTERNATIONAL E-COMMERCE AND INTERNET SECURITY CONFERENCE IN EAST AFRICA

[Guest guest]

THE 1ST INTERNATIONAL CONFERENCE

ON E-COMMERCE AND INTERNET SECURITY IN EAST AFRICA

VENUE: KENYATTA

INTERNATIONAL CONFERENCE CENTRE, NAIROBI

DATE: 13TH-15TH AUGUST 2008

Dear

Partner,

RE: THE 1ST INTERNATIONAL

CONFERENCE ON E-COMMERCE AND INTERNET SECURITY IN EAST

AFRICA

Information and Communication Technology has been recognised

as the engine of development all over the world. ICT sector provides endless

opportunities for Africa and its growth in East Africa

provides even greater benefits. Information and Communication Technology (ICT)

may arguably be the most powerful tool for social and economic development.

E-commerce

has been the centre of debate in business management in the 21st Century across

the globe. The pressure for businesses

in Africa to go online like most

developed nations could be attributed to large multinational corporations, who

integrate the internet into their

operations; as such suppressing buyers and suppliers located in developing

countries, to adapt to the new business models.

With

the marketplace becoming increasingly global, many companies have come to a

realization that it takes more than high quality, affordable prices and

differentiation to excel in today's highly competitive multinational market

place.

E-commerce

in the United States of

America has flourished owing to several pre-existing

conditions: along history of catalogue marketing that has helped the fast

acceptance of virtual transactions, a high rate of internet penetration, a

mature credit payment system and the presence of efficient delivery services.

It is

very significant that businesses in East Africa

realize they have much to gain from embracing e-commerce in their marketing

strategies. The payoffs are tremendous; penetration rate estimated currently at

over 470 million people, reducing processing costs by up to 90%, reducing cycle

time by up to 80% and improving staff productivity between 20% and 300%. The

solution for Kenyan products and services to penetrate the global market lies

in developing "e-markets", electronic meeting places for buyers and

sellers with defined rules for e-purchasing, e-bidding and e-selling". It

is a question of acting small but being big. Kenyan and East African companies

have no choice but to deploy internet technologies to remain competitive.

However, African government needs to take a proactive role in

developing a robust, flexible regulatory framework for e-commerce. It is

equally important to ensure effective coordination of government agencies,

industry association and other facilitators. It is important that a stable

physical and virtual infrastructure of trust - shared by all concerned parties,

public authorities, local and foreign entrepreneurs, financial services,

providers and customers - be equally enhanced. It

is very significant that businesses realize that they have much to gain from

embracing e-commerce in their strategies

Development sector and commercial enterprises in

Africa and all over the world however, have to grapple with serious challenges

arising from the massive computer application insecurities such as stolen

data, viruses, hackers, spam mail, government monitoring and privacy

invasion among other threats. These threats are not only expensive to an

organization in its efforts to deliver effective and efficient services to its

clients but is time wasting and potentially destructive to organizations.

Purple

Images Productions proposes to organize the first conference to promote

e-commerce as a tool of business and national development in the region. The main

objective of the conference will be to create national forum to review and

evaluate ICT development in organizations in relation to the internet and

general computer security threats and challenges globally and in the region.

Conference Presentation

Topics:

E-Commerce

The Challenges of

Connectivity in AfricaThe impact of Cultures

on e-business E-Commerce and youth

employmentWeb marketing challenges and opportunities Business Process Outsourcing

: The Challenges and OpportunitiesManagement Challenges facing

E-businesses in East AfricaMarketing issues facing

E-businesses in East Africa

Computer and Internet Security

·

Website security : opportunities and challenges

·

E-Commerce Business Management and

Marketing Security

and Risk Management challenges

E-government, E-commerce, E-learning

and E-banking Security: Emerging

Threats and Technology Trends

·

Computer and Internet Crimes; The need for Legislation and Compliance

·

Business Process Outsourcing Opportunities ,

Challenges and Security Threats

·

E-commerce Security

Policies , Alignment of Business and IT Security Efforts and intellectual property rights protection

In

house security threats to business,

database security, forensics, identification and authentication, intrusion detection

INTERNET SECURITY & E-COMMERCE ACHIEVEMENT AWARDS

The following are the categories for the awards dinner ceremony:

The Most Successful E-Commerce

Company in East AfricaThe Most Promising Young

Person in E-Business of the YearThe Most Innovative

E-Commerce Achievement for the Year The E-Commerce Woman of

the YearThe ICT Manufacturer of the

YearE-Tourism Business of the YearComputer Security Software

Development Award of the YearBusiness Process Outsourcing

Company Award of the YearComputer and Internet

Security Business Leader of the Year

(To be nominated for awards, send a profile of your

e-commerce business on showing the successes of your business to: infopurpleimages (DOT) com)

Booking and Conference Costs

•

Delegates to pay Kshs. 16,000 ($ 250) per person. The fee will cater for meals

and materials. Delegates must also meet the costs of their travel and

accommodation in Kenya.

To be part of this great event, please register by

completing the conference application form. Payment of the participation fee

stipulated above is required to guarantee a slot in the limited places

available. This fee covers lunches, teas & conference materials.

Registration of delegates and the stakeholders is in process. There is a

technical committee to receive and review abstract papers from the presenters

and workshop facilitators. After reviewing the abstract papers on the different

themes of the conference, the final list of the facilitators and delegates will

be sent out alongside the final conference programme.

Ms. Mercy Kariuki

The Conference Coordinator

The 1st International

Conference on E-Commerce

and Internet Security in East Africa

Mbuchia House, 3rd Flr, West Wing, Westlands, Nairobi, Kenya

P.O BOX 58182 - 00200 Nairobi

Telephone: 254-20-4450937/ 4452674

Cell: 254-720-425175/ 722 634947

Email: purplemedia2000@...

or info@...

Email: www.purpleimages.com

[Guest guest]

THE 1ST INTERNATIONAL CONFERENCE

ON E-COMMERCE AND INTERNET SECURITY IN EAST AFRICA

VENUE: KENYATTA

INTERNATIONAL CONFERENCE CENTRE, NAIROBI

DATE: 13TH-15TH AUGUST 2008

Dear

Partner,

RE: THE 1ST INTERNATIONAL

CONFERENCE ON E-COMMERCE AND INTERNET SECURITY IN EAST

AFRICA

Information and Communication Technology has been recognised

as the engine of development all over the world. ICT sector provides endless

opportunities for Africa and its growth in East Africa

provides even greater benefits. Information and Communication Technology (ICT)

may arguably be the most powerful tool for social and economic development.

E-commerce

has been the centre of debate in business management in the 21st Century across

the globe. The pressure for businesses

in Africa to go online like most

developed nations could be attributed to large multinational corporations, who

integrate the internet into their

operations; as such suppressing buyers and suppliers located in developing

countries, to adapt to the new business models.

With

the marketplace becoming increasingly global, many companies have come to a

realization that it takes more than high quality, affordable prices and

differentiation to excel in today's highly competitive multinational market

place.

E-commerce

in the United States of

America has flourished owing to several pre-existing

conditions: along history of catalogue marketing that has helped the fast

acceptance of virtual transactions, a high rate of internet penetration, a

mature credit payment system and the presence of efficient delivery services.

It is

very significant that businesses in East Africa

realize they have much to gain from embracing e-commerce in their marketing

strategies. The payoffs are tremendous; penetration rate estimated currently at

over 470 million people, reducing processing costs by up to 90%, reducing cycle

time by up to 80% and improving staff productivity between 20% and 300%. The

solution for Kenyan products and services to penetrate the global market lies

in developing "e-markets", electronic meeting places for buyers and

sellers with defined rules for e-purchasing, e-bidding and e-selling". It

is a question of acting small but being big. Kenyan and East African companies

have no choice but to deploy internet technologies to remain competitive.

However, African government needs to take a proactive role in

developing a robust, flexible regulatory framework for e-commerce. It is

equally important to ensure effective coordination of government agencies,

industry association and other facilitators. It is important that a stable

physical and virtual infrastructure of trust - shared by all concerned parties,

public authorities, local and foreign entrepreneurs, financial services,

providers and customers - be equally enhanced. It

is very significant that businesses realize that they have much to gain from

embracing e-commerce in their strategies

Development sector and commercial enterprises in

Africa and all over the world however, have to grapple with serious challenges

arising from the massive computer application insecurities such as stolen

data, viruses, hackers, spam mail, government monitoring and privacy

invasion among other threats. These threats are not only expensive to an

organization in its efforts to deliver effective and efficient services to its

clients but is time wasting and potentially destructive to organizations.

Purple

Images Productions proposes to organize the first conference to promote

e-commerce as a tool of business and national development in the region. The main

objective of the conference will be to create national forum to review and

evaluate ICT development in organizations in relation to the internet and

general computer security threats and challenges globally and in the region.

Conference Presentation

Topics:

E-Commerce

The Challenges of

Connectivity in AfricaThe impact of Cultures

on e-business E-Commerce and youth

employmentWeb marketing challenges and opportunities Business Process Outsourcing

: The Challenges and OpportunitiesManagement Challenges facing

E-businesses in East AfricaMarketing issues facing

E-businesses in East Africa

Computer and Internet Security

·

Website security : opportunities and challenges

·

E-Commerce Business Management and

Marketing Security

and Risk Management challenges

E-government, E-commerce, E-learning

and E-banking Security: Emerging

Threats and Technology Trends

·

Computer and Internet Crimes; The need for Legislation and Compliance

·

Business Process Outsourcing Opportunities ,

Challenges and Security Threats

·

E-commerce Security

Policies , Alignment of Business and IT Security Efforts and intellectual property rights protection

In

house security threats to business,

database security, forensics, identification and authentication, intrusion detection

INTERNET SECURITY & E-COMMERCE ACHIEVEMENT AWARDS

The following are the categories for the awards dinner ceremony:

The Most Successful E-Commerce

Company in East AfricaThe Most Promising Young

Person in E-Business of the YearThe Most Innovative

E-Commerce Achievement for the Year The E-Commerce Woman of

the YearThe ICT Manufacturer of the

YearE-Tourism Business of the YearComputer Security Software

Development Award of the YearBusiness Process Outsourcing

Company Award of the YearComputer and Internet

Security Business Leader of the Year

(To be nominated for awards, send a profile of your

e-commerce business on showing the successes of your business to: infopurpleimages (DOT) com)

Booking and Conference Costs

•

Delegates to pay Kshs. 16,000 ($ 250) per person. The fee will cater for meals

and materials. Delegates must also meet the costs of their travel and

accommodation in Kenya.

To be part of this great event, please register by

completing the conference application form. Payment of the participation fee

stipulated above is required to guarantee a slot in the limited places

available. This fee covers lunches, teas & conference materials.

Registration of delegates and the stakeholders is in process. There is a

technical committee to receive and review abstract papers from the presenters

and workshop facilitators. After reviewing the abstract papers on the different

themes of the conference, the final list of the facilitators and delegates will

be sent out alongside the final conference programme.

Ms. Mercy Kariuki

The Conference Coordinator

The 1st International

Conference on E-Commerce

and Internet Security in East Africa

Mbuchia House, 3rd Flr, West Wing, Westlands, Nairobi, Kenya

P.O BOX 58182 - 00200 Nairobi

Telephone: 254-20-4450937/ 4452674

Cell: 254-720-425175/ 722 634947

Email: purplemedia2000@...

or info@...

Email: www.purpleimages.com