A cheap and easy idea for promoting informed vaccination choices

[Guest guest]

Hi All,

I have been meaning to write about this for some time but have been

snowed under with work and haven't had an opportunity to do so. One of

our very dedicated members in South Australia has gotten together with a

group of her friends and I believe the members of her church too though

I may be wrong. They have committed to putting a display ad on

vaccination into their local newspaper every month and splitting the

costs amongst themselves. This good-sized ad (approximately 17cm high by

13cm wide) costs them approximately $220 each month and that is split at

least 10 ways so it is only costing each of them $22 a month. The first

month was July and we ran an ad on the Cervical Cancer vaccine (please

see below).

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In addition to running this ad, the person who organised this campaign

also submitted a letter to the editor. She has received several

responses from people wanting more information.

This month, they will be sponsoring an ad on mercury in vaccines and

again will be following up with a letter to the editor which I am happy

to provide them with.

This is something cheap, easy and effective -especially if it were to be

repeated in other areas of Australia. The big newspapers are quite

expensive to advertise in but you will find that the local media has

very cost-effective rates and if you get together with others, the cost

per person is ridiculously low.

So how about it? We provide the artwork and will also be happy to

provide text for the letter to the editor. Do you have a group of 8-10

individuals in your area who are willing to give this a go?

Please write back if you do. This is one very excellent way to help

inform others without relying on the biased media to help.

All the best,

Meryl