Palmer Throws a Season Pass at Influenza Awareness to College Students Nationwide.

[Guest guest]

And of course, being a sports broadcaster, he is perfectly qualified

to discuss the ins and outs - the benefits and risks - and the

scientific basis for vaccinating healthy college students against

influenza. And since CSL is paying for this 'tour', he is doing it

only out of the goodness of his heart. NOT!

*******************************************************************

Palmer Throws a " Season Pass " at Influenza Awareness to College

Students Nationwide.

Article from:

Business Wire

Article date:

November 14, 2008

ESPN Sportscaster and Former Pro Football Player Urges Students to Get

Seasonal Flu Shot

KING OF PRUSSIA, Pa. -- To increase flu vaccination rates among

college students, CSL Biotherapies is partnering on Season Pass([c])

with Palmer, ESPN co-host of " College Football Live " and former

pro football player. Season Pass is a novel program designed to

immunize as many college students as possible during the 2008-2009

influenza (flu) season. College students are at risk for contracting

the flu due to their close living quarters and frequent contact with

other students. Season Pass aims to educate college students about

influenza prevention and motivate them to visit their on-campus health

center to get vaccinated.

" We want college students around the country to avoid getting

sidelined by the flu, " said Palmer. " Classrooms and dorms are the

perfect environments for spreading the flu. So, we are getting the

word out that receiving a flu shot is the best defensive strategy to

tackle the virus before it blocks you from your game. " Palmer is a

former NFL quarterback for the NY Giants and San Francisco 49ers.

The Season Pass campaign began at Arizona State University (ASU) as a

pilot initiative organized by the ASU Campus Health Center during the

2007-08 flu season. It consisted of two week-long flu vaccine clinics

on-campus and giveaway items. The program successfully increased by 70

percent the number of vaccinations that were administered on the ASU

campus during the 2007-2008 flu season. This season, the program is

being expanded to select universities across the U.S.

" College life is extremely busy and stressful for students, " said

Allan L. Markus, MD, Clinical Associate Professor of Medicine,

University of Arizona College of Medicine in Phoenix in partnership

with Arizona State University and Director of the Campus Health

Service at Arizona State University. " Although they are at high risk

for the flu, many college students don't get a flu shot because they

may not be aware of the important health benefit it offers. Season

Pass is geared toward educating students on the impact influenza can

have on themselves and those around them and highlight the need for

yearly immunization. "

About the Season Pass Program

Season Pass is an easy-to-implement comprehensive program developed by

CSL Biotherapies to promote a Flu-Free campus. The program features a

free kit that includes fun-filled educational materials, which

colleges and universities can use to implement and publicize on-campus

flu immunization clinics. These flu immunization events can feature a

series of flu vaccination days held at a college's Student Union or in

residential halls. The program can also be used to increase students'

flu vaccine demand at a Campus Health center, allowing better tracking

of immunization records on campus. Season Pass provides 'thank you'

giveaways to students and a postage-paid postcard that students can

send home to inform parents they received a flu shot. An educational

Public Service Announcement (PSA) featuring Palmer is also

available online at: www.cslbiotherapies-us.com. This year, CSL

Biotherapies has distributed more than 1,000 Season Pass kits to 600

colleges and universities nationwide. Information about access to this

unique free program can be requested by sending an email to

seasonpass@...

or by calling toll free 1-888-435-8633.

" Our goal with Season Pass is to decrease the burden of influenza on

U.S. college campuses, where influenza illness is clearly identified

as an impediment to academic performance, " said Perreault,

Executive Vice President of CSL Biotherapies Worldwide Commercial

Operations. " At CSL we remain committed to help improve influenza

prevention among priority audiences. We believe that unique

educational programs like Season Pass will help address some of these

unmet needs. "

About CSL Biotherapies

CSL Biotherapies is the leading manufacturer and global supplier of

thimerosal-free (mercury-free), inactivated, trivalent influenza

vaccine for adults. The U.S. headquarters of CSL Biotherapies is

located in King of Prussia, Pa. Its parent company, CSL Limited, in

Melbourne, Australia, operates one of the world's largest influenza

vaccine facilities for global markets. CSL Biotherapies, which shares

its U.S. headquarters with its sister company, CSL Behring, is

commercializing influenza vaccine products globally. At CSL

Biotherapies, delivering vaccines is our mission, protecting lives our

passion. The CSL Group, which also includes CSL Research &

Development, CSL Bioplasma, and CSL Behring, has more than 8,500

employees and operates in 21 countries worldwide. For more

information, visit us at http://www.cslbiotherapies-us.com, or call

1-888-435-8633.

> Meryl Dorey,

> President

> Australian Vaccination Network

> Enabling Australians to make informed health choices

> Editor

> Living Wisdom Magazine

> Empowering Positive Change

> PO Box 177

> BANGALOW NSW 2479

> Phone: (61 +2) 02 6687 1699

> FAX (61 +2) 02 6687 2032

> SKYPE: ivmmag

> meryl@...

> www.avn.org.au <http://www.avn.org.au/>

>