Guest guest Posted January 25, 2006 Report Share Posted January 25, 2006 > Hi Anya, and all. Whole Foods, like Lush and a few > other chains have achieved a marketing coup by selling a 'natural' > image when few of the products they carry, other than produce and some > other foods items, can be labelled 'natural' (in my books anyway). I would like to venture an explanation for the word natural. Is it an official term? What exactly does it mean. maybe: The plant is grown without sprays? Has the soil been tested? It takes 7 years to get chemical spray out of the soil to then grow " ORGANIC " plants etc. I worked at the 1st organic bulk food store in NYC Then the legal definition of organic was that it contained carbon moleculeedlso then arsenic is an organic compound. Somewhere in the 80's the definition was changed to mean free of chemical spray. Well that brings us bacvk to a point about soil testing. It takes 7 years to get chemical spray out of the soil to then grow " ORGANIC " plants etc. Back to certified ORGANIC. Thanks for your attention and indulgence and hopeful response. When we are doing " Natural Perfumery " What exactly does that tell a consumer? I try to use organic and sometimes unwittingly say theraputic grade essential oils because they are advertised that way. Am I lying when I use an absolute or if I used a CO2 or concrete? Thanks Bb, the note the universe sounded before the big bang ac cording to NASA last year. Every certainty carried forth like rumours on the wind! __________________________________________________ Quote Link to comment Share on other sites More sharing options...
Guest guest Posted January 25, 2006 Report Share Posted January 25, 2006 At 07:22 PM 1/25/2006, you wrote: >I would like to venture an explanation for the word >natural. >Is it an official term? Hi Beth: No. The government doesn't regulate it. Unofficially, it's what we perfumers who use natural aromatics call ourselves. It evolved out of an aesthetic, although some claim an ideology, also. For me, it's an aesthetic choice. I use natural aromatics. >What exactly does it mean. >maybe: >The plant is grown without sprays? >Has the soil been tested? That's offtopic for this group, unless we're calling ourselves organic natural perfumers ;-). Some perfumers may choose to source only organic, or wildcrafted, but to have the full spectrum of scents available, conventionally farmed plants are necessary. >Thanks for your attention and indulgence and hopeful >response. When we are doing " Natural Perfumery " What exactly >does that tell a consumer? We're using natural aromatics only, not synthetic chemicals. Some use oil as a base (and there are many variations on that, organic, unfiltered, conventional, fractionated, etc.) some use only organic alcohol, some use denatured alcohol, some use " dry oil " (dimethicone? (sp?), or butters or other carriers. What unites us is the use of natural aromatics only. >I try to use organic and sometimes unwittingly say >theraputic grade essential oils because they are >advertised that way. There is no " therapeutic " grade. That's PR baloney ;-) There are what I call aromatherapy grade EOs, which means they are sold as they come out of the still. Lavender 40/42 and other fiddled EOs are used by perfumers. Just means they were distilled or blended after production to enhance their scent. >Am I lying when I use an absolute or if I used a CO2 >or concrete? Why would you be lying? Heck, you're using natural aromatics. The solvents used in production are waaaayyy below minimums allowable, or gone altogether, and CO2s are supposed to be pure enough for ingestion, since they're aimed at the flavor industry. HTH. Just my two cents, but I'd say relax, Beth, you're doing just fine! Anya http://.com The premier site on the Web to discover the beauty of Natural Perfume / Join to study natural perfumery Quote Link to comment Share on other sites More sharing options...
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