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Re: HIV model casting call

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Oh boy! - Here we go again - another " don't show those who look like

the patients who may need this - show only what they wish they looked

like ( & WON'T from the drug, since these ain't exactly fountains of

youth).

....And heaven forbid a paying gig should go to someone old enough to

really need it!

Barf!

On Thu, Dec 4, 2008 at 8:16 AM, <rolyatffej@...> wrote:

> --- Original Message ---

> Subject: Looking for HIV+ men and women for a photo shoot

> From: Martha Lazar <martha@...>

> Date: Tue, December 02, 2008 1:26 pm

>

> I am casting 2 ad campaigns for HIV medications. One is a testimonial for a

> drug called Atripla and the people I find MUST be currently taking Atripla.

> The other campaign doesn't have any requirements as to which medication/s

> the talent is taking.

>

> WHO

> I'm looking for men and women between the ages of 25-45 ....[blah, blah,

blah....]

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A little update. I did email Martha expressing my concerns about ageism, and she did confirm that it's not her, but what the client wants. She was actually very supportive and nice and even said she was going to let her client know that we chronologically enhanced HIVers are just as handsome and photogenic and deserving of the money as the youngsters. (My phrasing. not hers! LOL)

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Did it ever occur to you that maybe they want younger people for this

because they are more likely to refuse going on meds? I think a lot of

the younger gay community still has their heads buried in the sand

when it comes to HIV. Maybe they are attempting to " normalize " meds

for a younger crowd. I doubt it would convince too many to start meds

if they showed " really sick " looking people in the

commercials...that's just the way it is.

> > --- Original Message ---

> > Subject: Looking for HIV+ men and women for a photo shoot

> > From: Martha Lazar <martha@...>

> > Date: Tue, December 02, 2008 1:26 pm

> >

> > I am casting 2 ad campaigns for HIV medications. One is a

testimonial for a

> > drug called Atripla and the people I find MUST be currently taking

Atripla.

> > The other campaign doesn't have any requirements as to which

medication/s

> > the talent is taking.

> >

> > WHO

> > I'm looking for men and women between the ages of 25-45 ....[blah,

blah, blah....]

>

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"Did it ever occur to you that maybe they want younger people for thisbecause they are more likely to refuse going on meds? I think a lot ofthe younger gay community still has their heads buried in the sandwhen it comes to HIV. Maybe they are attempting to "normalize" medsfor a younger crowd. I doubt it would convince too many to start medsif they showed "really sick" looking people in thecommercials...that's just the way it is. "No, I think they put young, attractive people in ads because people look at them. The see the cute sex object first, and later, notice the product.You might as well complain about people with running facial sores not being included in porno.JB

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