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Yogurt Bars? May not be all bad....

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I've always felt that fermented milk has much more potential than it's gotten.

Apparently others feel the same. The risk, of course, just like people do at

salad bars, will be to dump on too much sugary crap, thus destroying the overall

effect. They are also starting with the worst of the worst yogurt. BUT, why not

start a yogurt bar here, using nothing but the absolute best grass-fed organic

milk, non-homogenized, full-fat, then offer a selection of wholesome toppings.

Could be the next hot-item FOOD TRUCK too!

Will Winter

Farmesota

`Yogurt bars' a hit in the Big Apple

Bowman, Staff Writer | Updated: July 24, 2012

Move over specialty juice and smoothie bars, there's a new kid in town.

Yogurt bars, a do-it-yourself food station, appears to be the next culinary

trend to make a mark in New York City.

According to the New York Daily News, industry giant Dannon is one of the first

to venture into this new trend, opening a gourmet yogurt bar in Grand Central

Terminal.

" Today, you can order myriad types of coffee at a cafe, " said Neuwirth,

a spokesman for Dannon. " We believe the same concept can apply to yogurt. "

Called The Yogurt Culture Company, customers can build their own yogurt –

frozen, traditional or Greek – parfaits, smoothies and juices. Flavors include

chocolate, dulce de leche, vanilla, blueberry, caramelized pineapple, mango and

peach and can be topped with fresh fruit, granola or roasted nuts.

" Our mission at Dannon, and part of the mission of the Yogurt Culture Company,

is to help Americans discover and enjoy yogurt on a daily basis, "

Neuwirth, senior director of PR for Dannon, told QST Magazine. " And we know that

there are lots of ways to enjoy yogurt, including frozen yogurt, fresh packaged

yogurt, and fresh hand-crafted yogurt like we have at Yogurt Culture Company.

[Frozen yogurt] is certainly not a competitor. "

Chobani, one of the nation's leading Greek yogurt producers, is also going to

open a similar yogurt bar. Next month, the company plans to open a

" Mediterranean " yogurt bar in SoHo and will focus on eastern Mediterranean

flavors, such as figs, honey, pistachios and pineapple.

Unlike the Yogurt Culture Company, Chobani SoHo will only feature their brand of

Greek yogurt, which will be delivered daily, according to The New York Times

Diner's Journal blog.

" We want to open up the horizon for the way people look at yogurt in the U.S., "

Hamdi Ulukaya, Chobani's founder and CEO told the Associated Press. " When it

comes to yogurt, America is underdeveloped. "

Ulukaya hopes that while his SoHo yogurt bar will help reach kids and consumers

who are not accustomed to the uniquely tart taste of Greek yogurt.

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