Stop Sitting And Start! Walking

January 10, 2007

WHAT: Did you know that walking for as little as 30 minutes a day

provides heart health benefits for life? In fact, regular brisk

walking can lower both bad cholesterol (LDL) levels and high blood

pressure, help overweight individuals achieve and maintain weight

loss and reduce their risk of stroke. Walking is accessible, free

and has the lowest dropout rate of any kind of exercise.

Start! Walking Program is the American Heart Association's ground-

breaking national campaign that calls on all Americans to commit to

fighting the major causes of heart disease and stroke in adults

through a comprehensive walking and nutrition program. Start! is

recognizing employers who champion the health of their employees and

work to create a culture of physical activity and health in the

workplace.

WHO: Jane Seymour, Jerome Bettis, Subway's Fogel, Chef -

Cruz, AHA's Dr. Ray Gibbons and Sponsor CEOs: Subway, Healthy

Choice and AstraZeneca.

WHEN: Monday, January 8, 2007

WHERE: World Financial Center, Winter Garden, 200 Liberty St., New

York, NY 10281

WHY: Physical inactivity significantly increases the risk of

cardiovascular disease, our nation's No. 1 killer. Seventy percent

of Americans don't get enough exercise, blaming lack of time and

motivation. Start! evokes active, year-round participation in

walking and reducing the risk of heart disease and stoke.

###

Jane Seymour is a multiple Emmy and Golden Globe winner, recipient

of the Officer of the British Empire (OBE), is best known for her

role as Dr. Quinn, Medicine Woman and recently appeared in the

feature film Wedding Crashers and the television series Smallville.

Proving her talents in virtually all media, the Broadway stage,

motion pictures and television, Jane has authored books on mothering

her twin boys and has had great success as a painter and designer.

J. Gibbons, M.D., the Arthur M. and Gladys D. Gray professor

of medicine at Mayo Clinical College of Medicine, in Rochester,

Minn., was named president of the American Heart Association for its

2006-07 fiscal year. Gibbons has been an American Heart Association

volunteer for more than 20 years.

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