Guest guest Posted April 22, 2012 Report Share Posted April 22, 2012 What are piles, fissures and fistulas? Relax! I am not testing anyone's knowledge. Nor did this question ever figure on KBC. I would not like my question to be seen as an attempt to sensationalize anorectal conditions. To avoid any disparagement, I will tell you straightaway what this ridiculous question is about. I chanced upon an advertisement in a newspaper today. It had this question as the heading. It was printed in red for that extra effect. I do not know whether it was the newspaper or the clinic, which put out this ad, had wanted it to be this way. It might have been designed to draw the reader's attention. It certainly drew mine. This was an ad placed in the newspaper by an Ayurved clinic in a metropolitan city. It is an ISO-certified centre. It was boldly announced that the clinic is the winner of the Hakim Ajmal Khan Global Award for the Best Ayurved and Unani Clinic. The brief write-up began: " Plies or haemorrhoids is not a disease but..... " It explained what the experts at the clinic thought about these conditions. A few causes were mentioned. There was also a description of the symptoms. Finally, there was advice for patients having these afflictions. Undoubtedly, they were being sincere when they decided to educate the public about the problems not many would like to discuss with their doctor easily. There was also a mention of certain other conditions the clinic specialises in. 'Physical weakness (male/female), underweight, stomach problems, skin ailments and female diseases' were some of the conditions the clinic offers treatment for. I found it to be a good example of comprehensive health care. The clinic has a helpline. The email address was given. The days when the clinics (there are three of them) remains closed was given clearly to save the patients any confusion or inconvenience. There was a photo of the Director or the Chief Physician in a welcoming pose, with a confident smile. His face had the combined features of Sachin (the actor) and Anoop Jalota (the singer). At the end, there was an interesting piece of information: " Parking Available " . I am not sure of the clinic's claimed curative capabilities for the numerous problems listed in the ad, but anyone going there would be definitely cured of his 'parking problem'. Bharat Quote Link to comment Share on other sites More sharing options...
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