Re: How to make $1 billion in the weight loss business

[Guest guest]

I saw this Friday and couldn't believe it.... " the take $1 billion so

far " .  Unbelievable. Unscrupulous manufacturers are going to continue to profit

because people will continue to hope for that magic potion and waist (pun

intended) their money.

For bloggers...this is a good one to write about!

 

Neily, MS, RD, CSSD, LDRegistered and Licensed DietitianBoard Certified

Specialist in Sports DieteticsNutrition Consultant to Meals to Live, LLC

www.mealstolive.com  Website:  www.jenniferneily.com Follow me on

Twitter:  www.twitter.com/Neily

and Facebook!  www.facebook.com/NeilyonNutrition

Subject: How to make $1 billion in the weight loss business

To: " RD-USA " <rd-usa >

Date: Saturday, July 9, 2011, 7:27 PM

“Cut down a bit of your belly everyday by following this 1 weird old tip,â€

it reads. The “weird old tip†is revealed only after you abandon what you

were reading and click on the ad.

For months, versions of the ad have been just about everywhere. They have

run as pop-ups and display ads on some of the most popular Web sites around,

including Facebook, Weather.com and About.com. They have also shown up on

the home pages of news organizations such as the Los Angeles Times, MSNBC,

The Washington Post and the Guardian newspaper in Britain.

The ad is so broadly distributed that it’s likely you’ve seen it not just

once or twice but hundreds of times. The accumulated number of “impressionsâ€

— the number of times it has flashed by someone on the Internet over the

past 18 months— runs into “the tens of billions,†estimates Steve

Wernikoff,

a government lawyer who has tracked it. “It’s just a tremendous amount.â€

The innocent-seeming “1 Tip†ad is actually the tip of something much

larger: a vast array of diet and weight-loss companies hawking everything

from pills made from African mangoes to potions made from exotic acai

berries. Federal officials have alleged that the companies behind the ads

make inflated claims about their products and use deceptive means to market

them.

The take so far: at least $1 billion and counting.

Read the rest @ Washington

Post<http://www.washingtonpost.com/lifestyle/style/ubiquitous-tiny-belly-online-\

ad-part-of-scheme-government-says/2011/06/27/gIQAbI6Q1H_story.html>(registration

may be required)

--

Ortiz, MS, RD

*The FRUGAL Dietitian* <http://www.thefrugaldietitian.com>

Check out my blog: mixture of deals and nutrition

Join me on Facebook <http://www.facebook.com/TheFrugalDietitian?ref=ts>

Eversave: SPECIAL deal for New members: earn $15 to spend on

deals<http://thefrugaldietitian.com/?p=23102>Free

+ Free Shipping!  LED Credit Card Light: while supplies

last<http://thefrugaldietitian.com/?p=23240>

Dietitian vs

Nutritionist<http://www.xtranormal.com/watch/11216383/dietitian-interviewing-a-p\

otential-dietetic-student>

* " Nutrition is a Science, Not an Opinion Survey " *

[Guest guest]

I saw this Friday and couldn't believe it.... " the take $1 billion so

far " .  Unbelievable. Unscrupulous manufacturers are going to continue to profit

because people will continue to hope for that magic potion and waist (pun

intended) their money.

For bloggers...this is a good one to write about!

 

Neily, MS, RD, CSSD, LDRegistered and Licensed DietitianBoard Certified

Specialist in Sports DieteticsNutrition Consultant to Meals to Live, LLC

www.mealstolive.com  Website:  www.jenniferneily.com Follow me on

Twitter:  www.twitter.com/Neily

and Facebook!  www.facebook.com/NeilyonNutrition

Subject: How to make $1 billion in the weight loss business

To: " RD-USA " <rd-usa >

Date: Saturday, July 9, 2011, 7:27 PM

“Cut down a bit of your belly everyday by following this 1 weird old tip,â€

it reads. The “weird old tip†is revealed only after you abandon what you

were reading and click on the ad.

For months, versions of the ad have been just about everywhere. They have

run as pop-ups and display ads on some of the most popular Web sites around,

including Facebook, Weather.com and About.com. They have also shown up on

the home pages of news organizations such as the Los Angeles Times, MSNBC,

The Washington Post and the Guardian newspaper in Britain.

The ad is so broadly distributed that it’s likely you’ve seen it not just

once or twice but hundreds of times. The accumulated number of “impressionsâ€

— the number of times it has flashed by someone on the Internet over the

past 18 months— runs into “the tens of billions,†estimates Steve

Wernikoff,

a government lawyer who has tracked it. “It’s just a tremendous amount.â€

The innocent-seeming “1 Tip†ad is actually the tip of something much

larger: a vast array of diet and weight-loss companies hawking everything

from pills made from African mangoes to potions made from exotic acai

berries. Federal officials have alleged that the companies behind the ads

make inflated claims about their products and use deceptive means to market

them.

The take so far: at least $1 billion and counting.

Read the rest @ Washington

Post<http://www.washingtonpost.com/lifestyle/style/ubiquitous-tiny-belly-online-\

ad-part-of-scheme-government-says/2011/06/27/gIQAbI6Q1H_story.html>(registration

may be required)

--

Ortiz, MS, RD

*The FRUGAL Dietitian* <http://www.thefrugaldietitian.com>

Check out my blog: mixture of deals and nutrition

Join me on Facebook <http://www.facebook.com/TheFrugalDietitian?ref=ts>

Eversave: SPECIAL deal for New members: earn $15 to spend on

deals<http://thefrugaldietitian.com/?p=23102>Free

+ Free Shipping!  LED Credit Card Light: while supplies

last<http://thefrugaldietitian.com/?p=23240>

Dietitian vs

Nutritionist<http://www.xtranormal.com/watch/11216383/dietitian-interviewing-a-p\

otential-dietetic-student>

* " Nutrition is a Science, Not an Opinion Survey " *

[Guest guest]

I saw this Friday and couldn't believe it.... " the take $1 billion so

far " .  Unbelievable. Unscrupulous manufacturers are going to continue to profit

because people will continue to hope for that magic potion and waist (pun

intended) their money.

For bloggers...this is a good one to write about!

 

Neily, MS, RD, CSSD, LDRegistered and Licensed DietitianBoard Certified

Specialist in Sports DieteticsNutrition Consultant to Meals to Live, LLC

www.mealstolive.com  Website:  www.jenniferneily.com Follow me on

Twitter:  www.twitter.com/Neily

and Facebook!  www.facebook.com/NeilyonNutrition

Subject: How to make $1 billion in the weight loss business

To: " RD-USA " <rd-usa >

Date: Saturday, July 9, 2011, 7:27 PM

“Cut down a bit of your belly everyday by following this 1 weird old tip,â€

it reads. The “weird old tip†is revealed only after you abandon what you

were reading and click on the ad.

For months, versions of the ad have been just about everywhere. They have

run as pop-ups and display ads on some of the most popular Web sites around,

including Facebook, Weather.com and About.com. They have also shown up on

the home pages of news organizations such as the Los Angeles Times, MSNBC,

The Washington Post and the Guardian newspaper in Britain.

The ad is so broadly distributed that it’s likely you’ve seen it not just

once or twice but hundreds of times. The accumulated number of “impressionsâ€

— the number of times it has flashed by someone on the Internet over the

past 18 months— runs into “the tens of billions,†estimates Steve

Wernikoff,

a government lawyer who has tracked it. “It’s just a tremendous amount.â€

The innocent-seeming “1 Tip†ad is actually the tip of something much

larger: a vast array of diet and weight-loss companies hawking everything

from pills made from African mangoes to potions made from exotic acai

berries. Federal officials have alleged that the companies behind the ads

make inflated claims about their products and use deceptive means to market

them.

The take so far: at least $1 billion and counting.

Read the rest @ Washington

Post<http://www.washingtonpost.com/lifestyle/style/ubiquitous-tiny-belly-online-\

ad-part-of-scheme-government-says/2011/06/27/gIQAbI6Q1H_story.html>(registration

may be required)

--

Ortiz, MS, RD

*The FRUGAL Dietitian* <http://www.thefrugaldietitian.com>

Check out my blog: mixture of deals and nutrition

Join me on Facebook <http://www.facebook.com/TheFrugalDietitian?ref=ts>

Eversave: SPECIAL deal for New members: earn $15 to spend on

deals<http://thefrugaldietitian.com/?p=23102>Free

+ Free Shipping!  LED Credit Card Light: while supplies

last<http://thefrugaldietitian.com/?p=23240>

Dietitian vs

Nutritionist<http://www.xtranormal.com/watch/11216383/dietitian-interviewing-a-p\

otential-dietetic-student>

* " Nutrition is a Science, Not an Opinion Survey " *

[Guest guest]

I’ve seen this Google ad pop up on my two sites (Google Adsense ads). We

aren’t supposed to click on ads on our websites as “publishers†because we

get paid per click, so I hadn’t checked it out. I appreciate this info and

will definitely ban these folks from advertising on my sites. Does anyone have

the url that the ads link to? I need to copy it and past it into my ban list for

Google Adsense.

W. Rowell, RD, LN

Montana State Hospital, Warm Spring, MT

Consultant Dietitian, Long Term Care

Certified LEAP Therapist

Owner, InfoSites: Content-rich Website Development

www.elk-hunting-tips.net

www.benefits-of-massage-therapy.com

From: rd-usa [mailto:rd-usa ] On Behalf Of

Neily

Sent: Sunday, July 10, 2011 10:17 AM

To: RD groups

Subject: Re: How to make $1 billion in the weight loss business

I saw this Friday and couldn't believe it.... " the take $1 billion so far " .

Unbelievable. Unscrupulous manufacturers are going to continue to profit because

people will continue to hope for that magic potion and waist (pun intended)

their money.

For bloggers...this is a good one to write about!

Neily, MS, RD, CSSD, LDRegistered and Licensed DietitianBoard Certified

Specialist in Sports DieteticsNutrition Consultant to Meals to Live, LLC

www.mealstolive.com Website: www.jenniferneily.com Follow me on

Twitter: www.twitter.com/Neily

and Facebook! www.facebook.com/NeilyonNutrition

From: Ortiz <nrord1@...<mailto:nrord1%40gmail.com>>

Subject: How to make $1 billion in the weight loss business

To: " RD-USA " <rd-usa <mailto:rd-usa%40yahoogroups.com>>

Date: Saturday, July 9, 2011, 7:27 PM

“Cut down a bit of your belly everyday by following this 1 weird old tip,â€

it reads. The “weird old tip†is revealed only after you abandon what you

were reading and click on the ad.

For months, versions of the ad have been just about everywhere. They have

run as pop-ups and display ads on some of the most popular Web sites around,

including Facebook, Weather.com and About.com. They have also shown up on

the home pages of news organizations such as the Los Angeles Times, MSNBC,

The Washington Post and the Guardian newspaper in Britain.

The ad is so broadly distributed that it’s likely you’ve seen it not just

once or twice but hundreds of times. The accumulated number of “impressionsâ€

— the number of times it has flashed by someone on the Internet over the

past 18 months— runs into “the tens of billions,†estimates Steve

Wernikoff,

a government lawyer who has tracked it. “It’s just a tremendous amount.â€

The innocent-seeming “1 Tip†ad is actually the tip of something much

larger: a vast array of diet and weight-loss companies hawking everything

from pills made from African mangoes to potions made from exotic acai

berries. Federal officials have alleged that the companies behind the ads

make inflated claims about their products and use deceptive means to market

them.

The take so far: at least $1 billion and counting.

Read the rest @ Washington

Post<http://www.washingtonpost.com/lifestyle/style/ubiquitous-tiny-belly-online-\

ad-part-of-scheme-government-says/2011/06/27/gIQAbI6Q1H_story.html>(registration

may be required)

--

Ortiz, MS, RD

*The FRUGAL Dietitian* <http://www.thefrugaldietitian.com>

Check out my blog: mixture of deals and nutrition

Join me on Facebook <http://www.facebook.com/TheFrugalDietitian?ref=ts>

Eversave: SPECIAL deal for New members: earn $15 to spend on

deals<http://thefrugaldietitian.com/?p=23102>Free

+ Free Shipping! LED Credit Card Light: while supplies

last<http://thefrugaldietitian.com/?p=23240>

Dietitian vs

Nutritionist<http://www.xtranormal.com/watch/11216383/dietitian-interviewing-a-p\

otential-dietetic-student>

* " Nutrition is a Science, Not an Opinion Survey " *

[Guest guest]

I’ve seen this Google ad pop up on my two sites (Google Adsense ads). We

aren’t supposed to click on ads on our websites as “publishers†because we

get paid per click, so I hadn’t checked it out. I appreciate this info and

will definitely ban these folks from advertising on my sites. Does anyone have

the url that the ads link to? I need to copy it and past it into my ban list for

Google Adsense.

W. Rowell, RD, LN

Montana State Hospital, Warm Spring, MT

Consultant Dietitian, Long Term Care

Certified LEAP Therapist

Owner, InfoSites: Content-rich Website Development

www.elk-hunting-tips.net

www.benefits-of-massage-therapy.com

From: rd-usa [mailto:rd-usa ] On Behalf Of

Neily

Sent: Sunday, July 10, 2011 10:17 AM

To: RD groups

Subject: Re: How to make $1 billion in the weight loss business

I saw this Friday and couldn't believe it.... " the take $1 billion so far " .

Unbelievable. Unscrupulous manufacturers are going to continue to profit because

people will continue to hope for that magic potion and waist (pun intended)

their money.

For bloggers...this is a good one to write about!

Neily, MS, RD, CSSD, LDRegistered and Licensed DietitianBoard Certified

Specialist in Sports DieteticsNutrition Consultant to Meals to Live, LLC

www.mealstolive.com Website: www.jenniferneily.com Follow me on

Twitter: www.twitter.com/Neily

and Facebook! www.facebook.com/NeilyonNutrition

From: Ortiz <nrord1@...<mailto:nrord1%40gmail.com>>

Subject: How to make $1 billion in the weight loss business

To: " RD-USA " <rd-usa <mailto:rd-usa%40yahoogroups.com>>

Date: Saturday, July 9, 2011, 7:27 PM

“Cut down a bit of your belly everyday by following this 1 weird old tip,â€

it reads. The “weird old tip†is revealed only after you abandon what you

were reading and click on the ad.

For months, versions of the ad have been just about everywhere. They have

run as pop-ups and display ads on some of the most popular Web sites around,

including Facebook, Weather.com and About.com. They have also shown up on

the home pages of news organizations such as the Los Angeles Times, MSNBC,

The Washington Post and the Guardian newspaper in Britain.

The ad is so broadly distributed that it’s likely you’ve seen it not just

once or twice but hundreds of times. The accumulated number of “impressionsâ€

— the number of times it has flashed by someone on the Internet over the

past 18 months— runs into “the tens of billions,†estimates Steve

Wernikoff,

a government lawyer who has tracked it. “It’s just a tremendous amount.â€

The innocent-seeming “1 Tip†ad is actually the tip of something much

larger: a vast array of diet and weight-loss companies hawking everything

from pills made from African mangoes to potions made from exotic acai

berries. Federal officials have alleged that the companies behind the ads

make inflated claims about their products and use deceptive means to market

them.

The take so far: at least $1 billion and counting.

Read the rest @ Washington

Post<http://www.washingtonpost.com/lifestyle/style/ubiquitous-tiny-belly-online-\

ad-part-of-scheme-government-says/2011/06/27/gIQAbI6Q1H_story.html>(registration

may be required)

--

Ortiz, MS, RD

*The FRUGAL Dietitian* <http://www.thefrugaldietitian.com>

Check out my blog: mixture of deals and nutrition

Join me on Facebook <http://www.facebook.com/TheFrugalDietitian?ref=ts>

Eversave: SPECIAL deal for New members: earn $15 to spend on

deals<http://thefrugaldietitian.com/?p=23102>Free

+ Free Shipping! LED Credit Card Light: while supplies

last<http://thefrugaldietitian.com/?p=23240>

Dietitian vs

Nutritionist<http://www.xtranormal.com/watch/11216383/dietitian-interviewing-a-p\

otential-dietetic-student>

* " Nutrition is a Science, Not an Opinion Survey " *