Re: Marketing to MD strategies

[Guest guest]

Forget about buying lunch. I had a client that would ask the patient if

they could go with them to their next doctor appointment. The patient agreed.

The therapist went with them and discussed the patient's progress, passed the

progress reports on to the doctor and asked them about what types of

progress they wanted to see their patient obtain. I am sure that this wasn't

everything that occurred during the course of the visit. The doctor was able

to

charge the patient for the visit (since they were evaluating/reevaluating the

patient's condition), they didn't have to waste time over a lunch with small

talk and got a feel for the professionalism of the therapist.

Now all you have to do if find a patient that is willing to let you tag

along on the next visit.

You may not get to see a doctor you wanted to market to, but the one you see

will talk about this visit to their MD community-good or bad.

Jim <///><

**************Start the year off right. Easy ways to stay in shape.

http://body.aol.com/fitness/winter-exercise?NCID=aolcmp00300000002489

[Guest guest]

Jim,

This is wonderful advice! I have worked with PT clinics for years,

and never have I seen one utilize this method. Those lunches for

the entire staff get quite costly and often the Dr. is not even

present.

Thanks for sharing!

Cheri Freeman, CMRS

Mountain View Physical Therapy

>

>

>

> Forget about buying lunch. I had a client that would ask the

patient if

> they could go with them to their next doctor appointment. The

patient agreed.

> The therapist went with them and discussed the patient's

progress, passed the

> progress reports on to the doctor and asked them about what types

of

> progress they wanted to see their patient obtain. I am sure that

this wasn't

> everything that occurred during the course of the visit. The

doctor was able to

> charge the patient for the visit (since they were

evaluating/reevaluating the

> patient's condition), they didn't have to waste time over a lunch

with small

> talk and got a feel for the professionalism of the therapist.

>

> Now all you have to do if find a patient that is willing to let

you tag

> along on the next visit.

>

> You may not get to see a doctor you wanted to market to, but the

one you see

> will talk about this visit to their MD community-good or bad.

>

> Jim <///><

>

>

>

> **************Start the year off right. Easy ways to stay in

shape.

> http://body.aol.com/fitness/winter-exercise?

NCID=aolcmp00300000002489

>

>

>

[Guest guest]

,

I would also recommend attending physcian visits with your patients. I have

untilized this method in the LTC setting and it was quite successful. The

physician gets a progress note in person, the patient does not have to relay

information, and you get one and one time with the physician and develop a

relationship that is beneficial to them as well as you! Don't forget about the

office staff (the first line of defence), once they place your and name and face

together with your clinic they are more apt to take your calls, referrals,

etc...

Jodi White, PT

Director of Rehab

Hoyt Nursing & Rehab Centre

Phone:

Fax:

E-mail: hoytrehabdir@...

Re: Marketing to MD strategies

Jim,

This is wonderful advice! I have worked with PT clinics for years,

and never have I seen one utilize this method. Those lunches for

the entire staff get quite costly and often the Dr. is not even

present.

Thanks for sharing!

Cheri Freeman, CMRS

Mountain View Physical Therapy

>

>

>

> Forget about buying lunch. I had a client that would ask the

patient if

> they could go with them to their next doctor appointment. The

patient agreed.

> The therapist went with them and discussed the patient's

progress, passed the

> progress reports on to the doctor and asked them about what types

of

> progress they wanted to see their patient obtain. I am sure that

this wasn't

> everything that occurred during the course of the visit. The

doctor was able to

> charge the patient for the visit (since they were

evaluating/reevalua ting the

> patient's condition), they didn't have to waste time over a lunch

with small

> talk and got a feel for the professionalism of the therapist.

>

> Now all you have to do if find a patient that is willing to let

you tag

> along on the next visit.

>

> You may not get to see a doctor you wanted to market to, but the

one you see

> will talk about this visit to their MD community-good or bad.

>

> Jim <///><

>

>

>

> ************ **Start the year off right. Easy ways to stay in

shape.

> http://body. aol.com/fitness/ winter-exercise?

NCID=aolcmp00300000 002489

>

>

>