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web addy/domain names

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I am responsible for my firm's website which is in the

process of a major revamp so this is a hot topic for

me. I have attended a few seminars on internet

marketing recently. I hope my limited knowledge is of

help ...

Domain names - obviously you need to pick a name you

think people might guess. Domain names are usually

very inexpensive, can even be free so you could have

more than one and point it to the same website. You

would obviously still need a main name for

publications. By this I mean if you purchased both

RSSyndrome and RusselSilver and someone entered

www.[either of these] they would end up at the same

site.

Search engines/directories - I would have thought that

most people would come to you via this route. You can

code your site in such a way that it has hidden pages

to improve your search engine rankings - you tailor

those pages for the different search engines based on

their criteria. By this I mean you have pages that

only the search engines see which add weight to the

mention of keywords such as " RSS " perhaps " IUGR "

anything you think people might search for. When you

submit your site to the search engines they list you

by your relevance. Yahoo which is more of a directory

has a human being who visits sites to rank them - they

all work differently.

Still awake ...? (giggle)

I have a few handouts on this which I am happy to

copy/send to anyone interested (I'm in England but

post is not a problem). Unfortunately I don't build

the sites so can't offer to help you there but I would

be happy to offer my advice on the design and help

with the search engine submissions.

Michele

--- Judy wrote: >

Definitely - Silver.org

> Re: web addy

>

>

> > Some ideas:

> >

> > RSScentral.org (should it be org, not com, since

> it is not for profit?)

> > RSShome.org

> > Silver.org

> > RSsyndrome.org

> > RSSnews.org

> > eRSS.org

> >

> >

>

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> > Wish you had something rad to add to your email?

> > We do at www.supersig.com.

> >

>

http://click./1/6810/1/_/229381/_/964557419/

> >

>

------------------------------------------------------------------------

> >

> >

> >

>

>

>

>

>

>

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