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Small market competition...

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Group,

I work in a rural hospital offering IP/OP/HH treatment, also associtated with

local school district for Sports Medicine care. We are facing a major threat

from a regional system 30 minutes south of us that are making plans to open a

therapy clinic in our town and another town about 20 minutes away. The other

facility has already placed an AT with the other high school and had aims to do

the same with our school district, but have been turned down due to our 10 year

history helping the school district. We also have the support of another

regional system 45 minutes north of us that we like to keep the other

organization out of our area. The threatening organization ultimatley wants to

funnel our patient down into their system never to be seen from again...

So my question is this. What would you do to limit the competing organization

from having an impact in your community/market area? We have some ideas brewing,

but am putting this out here since two (or several hundred in this case) is

better thatn one.

Thanks for the input!

Gwilliam, PT, MHA, CWS

Director of Rehabilitation

Bowie Memorial Hospital

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