Guest guest Posted August 14, 2008 Report Share Posted August 14, 2008 Autism Society of America and AMC Entertainment® Host Sensory Friendly Films Thursday, August 14, 2008 By: Carin Yavorcik Coming Soon to a Theatre Near You! AMC Entertainment (AMC) and ASA have teamed up to begin testing a pilot program to bring families affected by autism a special opportunity to enjoy their favorite films in a safe and accepting environment on a monthly basis. " Sensory Friendly Films " are premiering across the country this month with a special showing of the new animated film Star Wars: Clone Wars. Autism is a complex neurodevelopmental disability that affects a person's ability to communicate and interact with others. It often comes with sensory challenges, such as hypersensitivity to light or sound, and children or adults affected by autism may not understand the social boundaries of movie theatre etiquette, such as not talking during the film or sitting still through most of the show. In order to provide a more accepting and comfortable setting for this unique audience, the movie auditoriums will have their lights brought up and the sound turned down. Additionally, AMC's " Silence is Golden® " policy will not be enforced unless the safety of the audience is questioned. Sensory Friendly Films will pilot in 10 markets this month. Tickets prices vary by location and can be purchased on the day of the event. Each event will begin at 10 a.m. local time on August 23 in the following locations: AMC Barton Creek 14 2901 Capital of Texas Highway Austin, TX 78746 AMC Columbia Mall 14 10300 Little Patuxent Pkwy. Columbia, MD 21044 (Baltimore area) AMC Ridge Park Square 8 4788 Ridge Rd. Brooklyn, OH 44144-3327 (Cleveland area) AMC Dutch Square 14 421 Bush River Road, Unit 80 Columbia, SC 29210 AMC Castleton Square 14 6020 E. 82nd St. Indianapolis, IN 46250 AMC Studio 30 12075 S. Strangline Road Olathe, KS 66062 (Kansas City area) AMC Lynnhaven 18 1001 Lynnhaven Mall Loop Virginia Beach, VA 23452 (Norfolk area) AMC Deer Valley 30 3033 West Agua Fria Freeway Phoenix, AZ 85027 AMC Mesa Grand 24 1645 South Stapley Dr. Mesa, AZ 85204 (Phoenix area) AMC Mission Valley 20 1640 Camino Del Rio North San Diego, CA 92108 AMC Hoffman Center 22 206 Swamp Fox Road andria, VA 22314 (Washington, D.C. area) Quote Link to comment Share on other sites More sharing options...
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