Guest guest Posted February 25, 2011 Report Share Posted February 25, 2011 WE WANT YOUR OPINIONS! The Henne Group needs Men aged 50 – 65 who may possibly have Recurrent Prostate Cancer. $100 for a 2 hour focus group. Will take place in Midtown, NYC March 22, 2011 Call Us Toll Free: 1- ext. 281 You will be asked to bring in proof of diagnosis. This is for research only. Participation in all studies remains confidential. The Henne Group is a Market Research company located in San Francisco. We are working to understand health issues that people face. Please visit our website at www.thehennegroup.com. Quote Link to comment Share on other sites More sharing options...
Guest guest Posted February 25, 2011 Report Share Posted February 25, 2011 wrote: > WE WANT YOUR OPINIONS! > > The Henne Group needs > Men aged 50 – 65 > who may possibly have > Recurrent Prostate Cancer. > > $100 for a 2 hour focus group. .... > You will be asked to bring in proof of diagnosis. > > This is for research only. Participation in all studies remains > confidential. I would like Mr. to explain what this is about. Consider the following hypothetical scenario: A drug company is promoting a bisphosphonate drug for use with bone metastases. The drug costs $10,000 per year, mostly paid for by Medicare or insurance. It has some effect on bone though no one is exactly sure whether that effect is positive or not, or what percentage of patients actually benefit. The company hires a marketing company to rent a room and recruit patients to come to a " research " study. The marketers recruit 50 men. They are paid $100 each or $5,000 total. The marketers are paid $5,000 for their recruiting. In addition, the room costs $1,000. A drug company salesmen appears at the meeting. He presents a slick video in which smiling patients talk about how they're playing tennis again. There are also a number of beautifully produced Powerpoint slides showing animations of bone being remodeled and strengthened by the drug. The salesman gets $2,000 and the people producing the video and slides get some. Total drug company outlay is perhaps $15,000. Ten patients are recruited at the meeting to try the drug for two years. The total cost of their drugs is $200,000. It's a pretty sweet deal for the drug company, the marketing company, and the salesman. It's even sweeter if the marketers recruit 100 patients, or 500 patients, and the salesman sells drugs to 20 or 50 patients instead of 10. " Incentives " are provided to increase payments to the marketers and the salesman for each man that attends and each man that buys the product. But do the patients actually benefit? I may be cynical but I think cynicism is justified. Nobody hires market research companies or pays $100 each to participants unless they plan to make good profits on the deal. I think Mr. needs to explain himself and explain this " research study " and I strongly urge him to do so. If Mr. fails to reply to the group, or fails to fully explain what this is about, then everyone should judge his credibility accordingly. In the meantime, I also strongly urge anyone who participates in the " study " to be on the alert and keep a strong hold on your wallets and your insurance cards. Alan Quote Link to comment Share on other sites More sharing options...
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