Guest guest Posted January 12, 2008 Report Share Posted January 12, 2008 This is a sick business. Did we ever doubt it was all about money?? Everyone who steps foot into a plastic surgeons office, BEWARE!!!!! They want your money any way they can get it!!!! There are a few ethical ones out there, but by far most are NOT!! Patty --- In , " Ilena Rose " <ilena.rose@...> wrote: > > *The nip/tuck conspiracy: The lies and hard-sell tactics cosmetic surgeries > use to con women > > * > http://www.dailymail.co.uk/pages/live/femail/article.html? in_article_id=507487 & in_page_id=1879 > > by SADIE NICHOLAS > (place for comments too) > > As she took the deposit from a perfectly proportioned size eight woman and > booked her in for breast implants and liposuction, Emma Larter was inwardly > delighted. No matter that, in Emma's words, her client " looked beautiful and > had no need for surgery " , it was a sale and that's all that mattered. Any > guilt she might have felt about such a shameless transaction was more than > masked with relief. For, as a patient co-ordinator - plastic surgery > industry speak for salesperson - Emma had to hit a staggering monthly sales > target of £80,000. It was the equivalent of around 25 breast implants or 12 > facelifts, and she was simply relieved she had secured £6,000. > > Shocking though it is, such dealings are far from unique. Only this week, an > undercover investigation by Which? revealed widespread evidence that people > wanting cosmetic surgery are being subjected to lies and a hard- sell more > akin to the double-glazing industry. As clinics clamour for their share of > the £906million cosmetic surgery market, it seems that sales targets take > precedence over integrity. Regardless of the risks associated with surgery - > post-operative infections and complications from general anaesthetic - > potential clients are being pushed to hand over their cash for a nip/tuck > whether they need it or not. > > Emma, a 34-year-old mother-of-two from Norwich, admits such damning > revelations match her own experience of working as a patient coordinator for > a clinic in 2006. She took the job after having breast implants and a tummy > tuck at the same clinic. Six months later she quit, unable to tolerate the > high-pressure sales environment or condone the hard-sell tactics used to > entice patients. " When I recommended friends and acquaintances to the clinic > after my surgery, the director called to thank me, " she recalls. " He said > that if I could round up patients so effortlessly, I should work for him and > get paid for it. " At the time I was a stay-at-home mum. > > My partner of 13 years was a wealthy businessman, so I could afford not to > work, but I liked the idea of working a few days a week and the contact it > would give me with other people, so I took the job. " I thought it would fit > brilliantly around the school run. How wrong I was. " Emma's training > consisted of sitting in her new boss's office for a " couple of days while he > stressed to me the need to sell " , after which she was set an astonishing > target of banking £60,000 during her first month. Though she was " talked > through " the procedures available, Emma, like most patient coordinators, had > no medical training. " I was stunned by the target and the hard sales, " she > says. " The number one rule was that I must never let a potential client > leave without handing over a deposit for surgery. " > > With sales leads generated by the firm's website, Emma would arrange to meet > interested parties at clinics in Newcastle, Leeds and London, but admits she > and her colleagues were under enormous pressure to make sure every clinic > was double-booked. " It was all about money, " she remembers. " There might be > only 15 allotted consultation slots, but I'd be expected to book in 30 > people to ensure we maximised sales and covered for anyone who didn't turn > up. " If people left without paying a deposit, it was a disaster and my boss > would read me the riot act. " He phoned constantly, telling me to put the > pressure on, to call back clients who hadn't committed at the consultation, > and to offer time-sensitive discounts over the phone. " Under instruction > from my boss, I'd often tell prospective patients they could have X amount > of money off, but only if they booked within the hour. It's the oldest trick > in the book. " Whether surgery was appropriate - physically or > psychologically - wasn't a consideration. > > When you risk the sack if you don't meet your targets, it blurs your > judgment and your morals. " I had women who didn't really need the surgery > they wanted, but I was never going to say: 'You're lovely as you are, save > your money and go home.' " If there was no medical reason why they shouldn't > have something done, then I was instructed that it was just another sale. " > Shockingly, Emma estimates that, but for the pushy sales techniques used, 50 > per cent of patients would never have gone as far as booking in for surgery. > " I loved the interaction with people, but I became increasingly conscious > that our selling techniques were often immoral. " One of the worst things I > was expected to do was show people a magazine feature that had been printed > about my own tummy tuck. " The after-picture was amazing, as I now have a > beautiful flat stomach. > > But my before-pictures weren't considered extreme enough by the clinic - I > just had an irritating flap of loose skin from where I'd lost weight. " So > the clinic took photos of the receptionist's flabby stomach instead, and I > was expected to pass it off as my own. I felt terribly guilty at the con of > showing people those photos. " > > Eventually, the long hours and highpressure sales environment took its toll > on Emma and she resigned from her job in summer 2006. She is now studying > for a degree in social work. " They wanted to increase my targets, " she adds. > " My children's father left me because our relationship had broken down over > the hours I'd been working, I'd been surviving on four hours' sleep a night > and I just couldn't do it any more. " I'm all for people having surgery if > they need it, but something has to change about the way surgery is sold. It > just preys on the vulnerable. " > > Maloy, 30, owns a media company in London. From 2003 until September > 2006, she handled publicity for a Harley Street surgeon, but she quit when > she could no longer tolerate his sales techniques. " When I started working > for him he was a respected surgeon, " she says. " But after three years he was > even timing how fast he could do breast implants to get as many patients as > he could through theatre in a day. " He boasted that his fastest time had > been 15 minutes and 30 seconds - when the operation should take around an > hour. I was sickened. " Because he rented his facilities, he'd cram 12 > operations into a day to avoid paying rent on the theatre for a second day. > " It meant a woman could be having a facelift at 9.30pm at night when he'd > already been working 14 hours. It was totally unethical. " > > With a clinic manager and army of patient co-ordinators, says her > client became consumed by greed. " I had big arguments with him about the > discounts his team offered if a patient referred a friend, and the vouchers > they gave out to clients to redeem against surgery, " says. " If he was > such a great surgeon, why did he need to stoop so low? He wasn't selling > clothes in a High Street store - this was serious medical intervention and > he was sabotaging his reputation. " Once, he even held an invite-only > luncheon for clients but once they got there he'd spin a sales pitch and > offer them a discount on Botox if they had it there and then. " Some of the > women he injected were already sloshed on champagne. It was all sell, sell, > sell. " One glamour model booked in to have £2,500 of liposuction to reduce a > double chin. But he told her he'd do something even better, though he didn't > specify what. " Foolishly she didn't question him and came out of theatre > having had a facelift that was to cost her £5,000. > > She was only 28 years old and was devastated. " Something has to be done to > regulate the industry. We're not talking about offering discounts on waxing > or facials - this is serious surgery, and it shouldn't be thrust upon > people. " But, like so many of the clinics out there, my client was > money-hungry. He treated cosmetic surgery like a High Street sales campaign > to get the tills ringing, not a medical procedure. " admits that after > her threeyear insight into the sales operation at this clinic, she couldn't > contain her repulsion any longer and left. " I felt guilty by association, " > she says. " These poor people, usually women, were putting their trust in > this man and in some instances handing over their entire savings for > procedures they'd been promised would change their lives for ever. " It was > verging on bullying and fraud. You don't expect this type of thing to > happen, especially on Harley Street. " I reported the clinic to the > Healthcare Commission, and as far as I know it is still under > investigation. " > > Certainly it would appear that the nip/tuck boom has created many a monster > in the industry and turned elective medical intervention into a proverbial > cash cow. " There are many industry insiders who purport to being tarred by a > brush which simply doesn't apply to them. Cosmetic surgeon Dr Lucy Glancey, > of Glancey Medical Associates in London and Coventry, condemns the hard-sell > tactics used by her peers. " I've had patients come to me terribly upset > because they've had consultations at some of the bigger clinics and then > been bombarded by phone calls from patient co-ordinators until they agree to > surgery, " she says. " They feel tremendous pressure to book procedures they > aren't sure about. It's an invasion of their privacy when what they really > need is time to make informed decisions about surgery. " We don't have co- > ordinators - patients deal directly with me and my team, and I frequently > turn away people for surgery they just don't need. " I won't go down the road > of socalled 'upselling' either, where a patient comes in wanting a facelift > and leaves having booked a breast lift and lipo as well. I want something to > be done about the hard sell. " > > Former lawyer Briggs, 52, runs a cosmetic surgery advice service and > has firm ideas about how to stamp out heavy-handed sales techniques. " Stop > the commission based pay for co-ordinators and put them on proper salaries, " > she says. But she admits that with big over-heads to cover, many clinics > would find it difficult not to set sales targets. " The reason I started my > advice website was to try to stop people selling surgery as though it's > double glazing, " says , who had a facelift in 1999. As the founder of > Britain's biggest independent cosmetic surgery advice service, she is > considered an expert in the field, and lives in Welney, Norfolk, with her > husband , 60, who is semi-retired from the RAF. " For my facelift, I > did what everyone else having surgery for the first time does. I picked up > the Yellow Pages, called a few clinics, and arranged a few consultations. > " At the time, people didn't know much about facelifts, and when I did a > feature about mine in a magazine and the clinic's phone didn't stop ringing, > the surgeon offered me a job. " 'Why would I want to sell surgery for you > when I'm a well-paid lawyer?' I asked. > > Nevertheless I was intrigued, so I shadowed one of his patient coordinators, > Sue, for a week or two and was horrified. " " Sue had been a sales person for > a major bank, and within minutes of sitting in on her consultation with a > would-be patient, I saw she had a very defined script. " She allowed only one > hour per patient, not a minute more, with the goal being to close the deal > with a deposit for surgery before the patient left the room. " Sue had a > financial target to meet, the same as a double-glazing salesman would. " It > didn't matter that she was selling medical procedures which carried > inevitable risks, as all surgery does - the sale was the only thing that > mattered. " Incensed by what she had witnessed, gave up her career in > law to establish an impartial business to help steer would-be nip/tuck > patients away from the hard sell she despised. Sadly, though, she has seen > an increase in poor sales practice since. " There was one Midlands clinic > whose patient co- ordinators would take a deposit from someone, then send a > taxi to collect them on the day and take them for their surgery so there was > no way they could back out, " she says. " One man who visited a hair > transplant clinic for help with a receding hairline was convinced that his > problem was far worse and ended up having a £5,000 radical hair transplant. > It left him scarred for life. " Then there was the lady who was wheeled into > theatre for a boob job under the influence of a sedative, and by the time > she got there the patient coordinator had signed her up for a facelift and > eye bag removal, too. > > Thankfully the surgeon was furious and refused to go ahead with it. " People > who want cosmetic surgery are often insecure about their looks so they are > easy prey for sales vultures. " Apply a bit of sales pressure or suggest that > as well as having their breasts enlarged, perhaps they should consider > correcting those droopy eyelids and they'll sign up rather than face the > world worrying about tiny imperfections that have been pointed out. " The > sales people should be ashamed of themselves. They're not selling shoes. As > for the patients who sign up under pressure, they need to ask themselves: > 'Would I agree to heart surgery without thinking about it if I didn't really > need it? " > > The same applies to plastic surgery. " We need ethical guidelines and > regulations to stop this hard sell and bring the focus back to a patient's > needs. " Indeed, one only hopes that no patients die before controls are > imposed on the offending clinics to stop them treating cosmetic surgery as a > neverending cash cow. > Quote Link to comment Share on other sites More sharing options...
Guest guest Posted January 12, 2008 Report Share Posted January 12, 2008 This is a sick business. Did we ever doubt it was all about money?? Everyone who steps foot into a plastic surgeons office, BEWARE!!!!! They want your money any way they can get it!!!! There are a few ethical ones out there, but by far most are NOT!! Patty --- In , " Ilena Rose " <ilena.rose@...> wrote: > > *The nip/tuck conspiracy: The lies and hard-sell tactics cosmetic surgeries > use to con women > > * > http://www.dailymail.co.uk/pages/live/femail/article.html? in_article_id=507487 & in_page_id=1879 > > by SADIE NICHOLAS > (place for comments too) > > As she took the deposit from a perfectly proportioned size eight woman and > booked her in for breast implants and liposuction, Emma Larter was inwardly > delighted. No matter that, in Emma's words, her client " looked beautiful and > had no need for surgery " , it was a sale and that's all that mattered. Any > guilt she might have felt about such a shameless transaction was more than > masked with relief. For, as a patient co-ordinator - plastic surgery > industry speak for salesperson - Emma had to hit a staggering monthly sales > target of £80,000. It was the equivalent of around 25 breast implants or 12 > facelifts, and she was simply relieved she had secured £6,000. > > Shocking though it is, such dealings are far from unique. Only this week, an > undercover investigation by Which? revealed widespread evidence that people > wanting cosmetic surgery are being subjected to lies and a hard- sell more > akin to the double-glazing industry. As clinics clamour for their share of > the £906million cosmetic surgery market, it seems that sales targets take > precedence over integrity. Regardless of the risks associated with surgery - > post-operative infections and complications from general anaesthetic - > potential clients are being pushed to hand over their cash for a nip/tuck > whether they need it or not. > > Emma, a 34-year-old mother-of-two from Norwich, admits such damning > revelations match her own experience of working as a patient coordinator for > a clinic in 2006. She took the job after having breast implants and a tummy > tuck at the same clinic. Six months later she quit, unable to tolerate the > high-pressure sales environment or condone the hard-sell tactics used to > entice patients. " When I recommended friends and acquaintances to the clinic > after my surgery, the director called to thank me, " she recalls. " He said > that if I could round up patients so effortlessly, I should work for him and > get paid for it. " At the time I was a stay-at-home mum. > > My partner of 13 years was a wealthy businessman, so I could afford not to > work, but I liked the idea of working a few days a week and the contact it > would give me with other people, so I took the job. " I thought it would fit > brilliantly around the school run. How wrong I was. " Emma's training > consisted of sitting in her new boss's office for a " couple of days while he > stressed to me the need to sell " , after which she was set an astonishing > target of banking £60,000 during her first month. Though she was " talked > through " the procedures available, Emma, like most patient coordinators, had > no medical training. " I was stunned by the target and the hard sales, " she > says. " The number one rule was that I must never let a potential client > leave without handing over a deposit for surgery. " > > With sales leads generated by the firm's website, Emma would arrange to meet > interested parties at clinics in Newcastle, Leeds and London, but admits she > and her colleagues were under enormous pressure to make sure every clinic > was double-booked. " It was all about money, " she remembers. " There might be > only 15 allotted consultation slots, but I'd be expected to book in 30 > people to ensure we maximised sales and covered for anyone who didn't turn > up. " If people left without paying a deposit, it was a disaster and my boss > would read me the riot act. " He phoned constantly, telling me to put the > pressure on, to call back clients who hadn't committed at the consultation, > and to offer time-sensitive discounts over the phone. " Under instruction > from my boss, I'd often tell prospective patients they could have X amount > of money off, but only if they booked within the hour. It's the oldest trick > in the book. " Whether surgery was appropriate - physically or > psychologically - wasn't a consideration. > > When you risk the sack if you don't meet your targets, it blurs your > judgment and your morals. " I had women who didn't really need the surgery > they wanted, but I was never going to say: 'You're lovely as you are, save > your money and go home.' " If there was no medical reason why they shouldn't > have something done, then I was instructed that it was just another sale. " > Shockingly, Emma estimates that, but for the pushy sales techniques used, 50 > per cent of patients would never have gone as far as booking in for surgery. > " I loved the interaction with people, but I became increasingly conscious > that our selling techniques were often immoral. " One of the worst things I > was expected to do was show people a magazine feature that had been printed > about my own tummy tuck. " The after-picture was amazing, as I now have a > beautiful flat stomach. > > But my before-pictures weren't considered extreme enough by the clinic - I > just had an irritating flap of loose skin from where I'd lost weight. " So > the clinic took photos of the receptionist's flabby stomach instead, and I > was expected to pass it off as my own. I felt terribly guilty at the con of > showing people those photos. " > > Eventually, the long hours and highpressure sales environment took its toll > on Emma and she resigned from her job in summer 2006. She is now studying > for a degree in social work. " They wanted to increase my targets, " she adds. > " My children's father left me because our relationship had broken down over > the hours I'd been working, I'd been surviving on four hours' sleep a night > and I just couldn't do it any more. " I'm all for people having surgery if > they need it, but something has to change about the way surgery is sold. It > just preys on the vulnerable. " > > Maloy, 30, owns a media company in London. From 2003 until September > 2006, she handled publicity for a Harley Street surgeon, but she quit when > she could no longer tolerate his sales techniques. " When I started working > for him he was a respected surgeon, " she says. " But after three years he was > even timing how fast he could do breast implants to get as many patients as > he could through theatre in a day. " He boasted that his fastest time had > been 15 minutes and 30 seconds - when the operation should take around an > hour. I was sickened. " Because he rented his facilities, he'd cram 12 > operations into a day to avoid paying rent on the theatre for a second day. > " It meant a woman could be having a facelift at 9.30pm at night when he'd > already been working 14 hours. It was totally unethical. " > > With a clinic manager and army of patient co-ordinators, says her > client became consumed by greed. " I had big arguments with him about the > discounts his team offered if a patient referred a friend, and the vouchers > they gave out to clients to redeem against surgery, " says. " If he was > such a great surgeon, why did he need to stoop so low? He wasn't selling > clothes in a High Street store - this was serious medical intervention and > he was sabotaging his reputation. " Once, he even held an invite-only > luncheon for clients but once they got there he'd spin a sales pitch and > offer them a discount on Botox if they had it there and then. " Some of the > women he injected were already sloshed on champagne. It was all sell, sell, > sell. " One glamour model booked in to have £2,500 of liposuction to reduce a > double chin. But he told her he'd do something even better, though he didn't > specify what. " Foolishly she didn't question him and came out of theatre > having had a facelift that was to cost her £5,000. > > She was only 28 years old and was devastated. " Something has to be done to > regulate the industry. We're not talking about offering discounts on waxing > or facials - this is serious surgery, and it shouldn't be thrust upon > people. " But, like so many of the clinics out there, my client was > money-hungry. He treated cosmetic surgery like a High Street sales campaign > to get the tills ringing, not a medical procedure. " admits that after > her threeyear insight into the sales operation at this clinic, she couldn't > contain her repulsion any longer and left. " I felt guilty by association, " > she says. " These poor people, usually women, were putting their trust in > this man and in some instances handing over their entire savings for > procedures they'd been promised would change their lives for ever. " It was > verging on bullying and fraud. You don't expect this type of thing to > happen, especially on Harley Street. " I reported the clinic to the > Healthcare Commission, and as far as I know it is still under > investigation. " > > Certainly it would appear that the nip/tuck boom has created many a monster > in the industry and turned elective medical intervention into a proverbial > cash cow. " There are many industry insiders who purport to being tarred by a > brush which simply doesn't apply to them. Cosmetic surgeon Dr Lucy Glancey, > of Glancey Medical Associates in London and Coventry, condemns the hard-sell > tactics used by her peers. " I've had patients come to me terribly upset > because they've had consultations at some of the bigger clinics and then > been bombarded by phone calls from patient co-ordinators until they agree to > surgery, " she says. " They feel tremendous pressure to book procedures they > aren't sure about. It's an invasion of their privacy when what they really > need is time to make informed decisions about surgery. " We don't have co- > ordinators - patients deal directly with me and my team, and I frequently > turn away people for surgery they just don't need. " I won't go down the road > of socalled 'upselling' either, where a patient comes in wanting a facelift > and leaves having booked a breast lift and lipo as well. I want something to > be done about the hard sell. " > > Former lawyer Briggs, 52, runs a cosmetic surgery advice service and > has firm ideas about how to stamp out heavy-handed sales techniques. " Stop > the commission based pay for co-ordinators and put them on proper salaries, " > she says. But she admits that with big over-heads to cover, many clinics > would find it difficult not to set sales targets. " The reason I started my > advice website was to try to stop people selling surgery as though it's > double glazing, " says , who had a facelift in 1999. As the founder of > Britain's biggest independent cosmetic surgery advice service, she is > considered an expert in the field, and lives in Welney, Norfolk, with her > husband , 60, who is semi-retired from the RAF. " For my facelift, I > did what everyone else having surgery for the first time does. I picked up > the Yellow Pages, called a few clinics, and arranged a few consultations. > " At the time, people didn't know much about facelifts, and when I did a > feature about mine in a magazine and the clinic's phone didn't stop ringing, > the surgeon offered me a job. " 'Why would I want to sell surgery for you > when I'm a well-paid lawyer?' I asked. > > Nevertheless I was intrigued, so I shadowed one of his patient coordinators, > Sue, for a week or two and was horrified. " " Sue had been a sales person for > a major bank, and within minutes of sitting in on her consultation with a > would-be patient, I saw she had a very defined script. " She allowed only one > hour per patient, not a minute more, with the goal being to close the deal > with a deposit for surgery before the patient left the room. " Sue had a > financial target to meet, the same as a double-glazing salesman would. " It > didn't matter that she was selling medical procedures which carried > inevitable risks, as all surgery does - the sale was the only thing that > mattered. " Incensed by what she had witnessed, gave up her career in > law to establish an impartial business to help steer would-be nip/tuck > patients away from the hard sell she despised. Sadly, though, she has seen > an increase in poor sales practice since. " There was one Midlands clinic > whose patient co- ordinators would take a deposit from someone, then send a > taxi to collect them on the day and take them for their surgery so there was > no way they could back out, " she says. " One man who visited a hair > transplant clinic for help with a receding hairline was convinced that his > problem was far worse and ended up having a £5,000 radical hair transplant. > It left him scarred for life. " Then there was the lady who was wheeled into > theatre for a boob job under the influence of a sedative, and by the time > she got there the patient coordinator had signed her up for a facelift and > eye bag removal, too. > > Thankfully the surgeon was furious and refused to go ahead with it. " People > who want cosmetic surgery are often insecure about their looks so they are > easy prey for sales vultures. " Apply a bit of sales pressure or suggest that > as well as having their breasts enlarged, perhaps they should consider > correcting those droopy eyelids and they'll sign up rather than face the > world worrying about tiny imperfections that have been pointed out. " The > sales people should be ashamed of themselves. They're not selling shoes. As > for the patients who sign up under pressure, they need to ask themselves: > 'Would I agree to heart surgery without thinking about it if I didn't really > need it? " > > The same applies to plastic surgery. " We need ethical guidelines and > regulations to stop this hard sell and bring the focus back to a patient's > needs. " Indeed, one only hopes that no patients die before controls are > imposed on the offending clinics to stop them treating cosmetic surgery as a > neverending cash cow. > Quote Link to comment Share on other sites More sharing options...
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