Re: The brave new era of Coca Cola/The Milk Book

[Guest guest]

Greetings,

Well finally some good news about the Milk Book - the word I got

yesterday is that Dr. s is now clear to republish! We are

looking for it this year, hopefully sooner than later.

We have an extensive list of folks who want the book and we plan to

let everyone know a few weeks before the book is released so advance

orders can be placed. If anyone wants to get on the list they can

email us at radiantlife@..., call at 888 593 8333, or get

to us through the site at www.4radiantlife.com.

Best,

> > Frustrating but true. BTW, where did you order the milk book from?

> >

> > On Mon, 11 Mar 2002 15:58:03 -0600 " Conway "

<mclcdcmcmc@m...>

> > writes:

> > Speaking of that, my friend tells me his dad is responsible for

> building

> > a new plant that is going to produce " designer milk " , like milk

for

> > pregnant women, milk for old people, milk for whoever!

Apparantly

> it

> > will contain different amounts of vitamins and such depending on

the

> > application. Is that weird? Anybody know more about it? I

ordered

> " The

> > Milk Book " and am going to let his dad read it just to see what

he

> says.

> > He told my friend that if he let his kids drink the raw milk I was

> > getting and they got sick that someone could come and take his

> children

> > away on charges of child abuse! This is so frustrating!!!

> >

> >

> > ----- Original Message -----

> > From: justinbond

> > @y...

> > Sent: Monday, March 11, 2002 1:07 PM

> > Subject: The brave new era of Coca Cola

> >

> >

> > I thought people might find this article about coke's new

product

> > lines interesting:

> >

> > " I'm especially curious to hear about Project Mother, the milk

> > venture. Gould explains that the company would never get

involved

> in

> > a standard all-milk product. It's a low-margin commodity

business,

> > and that's never been Coke's style. Any milk drink it does will

be

> > shelf stable (no refrigeration required), and some may contain

> very

> > little actual milk or even forgo dairy entirely and use a soy

> base.

> >

> > The point is not the actual ingredients but the positioning.

It's

> not

> > milk; it's ''milk'': a drink that fits the breakfast occasion

for

> > kids, contains calcium and is nutritious enough to be approved

by

> Mom.

> > "

> >

> >

> http://www.nytimes.com/2002/03/10/magazine/10COKE.html?pagewanted=3

> >

> > Right now its funny, but once they're in the stores and on TV,

> > they'll just bug the hell out of me.

> >

> >

> >

> >

> >

[Guest guest]

-

>the word I got

>yesterday is that Dr. s is now clear to republish!

How come he wasn't clear before?

-