Marketing of Private/ Non For Profit Ambulance Services

[Guest guest]

I have recently been promoted to EMS director of a small non for profit

EMS service. One of the main issues that my company keeps getting hung

up on is how do you market and maintain dialysis patients and the other

major issue I keep butting my head against is how can you move your

company away from dialysis patients counts and to go by call volumn

since the call volumn will not be a set number of call in any given

time period that you can count on for making payrole and all the other

overhead.

As far as marketing dialysis patients, I've marketed the clinics, the

nephologist, and the case workers at the hospital and I have not yet

found any things that works.

If anyone could help me or give me some pointers offline I could use

any help any of you could give.

Thanks,

Haltom

[Guest guest]

:

For clarification, why would a not-for-profit EMS service run dialysis

center calls? Do you have volunteers who do this? How can you compete with

the numerous for-profit operators whose " bread and butter " is dialysis

center calls? Is your service a 501C3 under the IRS code? I have never heard

of non-profit operators (save for the Salvation Army) do non-emergency

dialysis transfers. Are you sure the owner has given you a full and accurate

picture of the corporate charter?

From: texasems-l [mailto:texasems-l ] On

Behalf Of carrie_haltom

Sent: Wednesday, October 01, 2008 3:16 PM

To: texasems-l

Subject: Marketing of Private/ Non For Profit Ambulance

Services

I have recently been promoted to EMS director of a small non for profit

EMS service. One of the main issues that my company keeps getting hung

up on is how do you market and maintain dialysis patients and the other

major issue I keep butting my head against is how can you move your

company away from dialysis patients counts and to go by call volumn

since the call volumn will not be a set number of call in any given

time period that you can count on for making payrole and all the other

overhead.

As far as marketing dialysis patients, I've marketed the clinics, the

nephologist, and the case workers at the hospital and I have not yet

found any things that works.

If anyone could help me or give me some pointers offline I could use

any help any of you could give.

Thanks,

Haltom

[Guest guest]

While I see why you'd question the model described I have seen it albeit in one

of them liberal Yankee states. But it was a 501C3 and used the proceeds from the

" transport " side of the house to fund the 9-1-1 side and other charitable

endeavors. It was odd but worked and was legal at the time (pre 2002).

LNM from Baku, Azerbaijan

Louis N. Molino, Sr. FF/NREMT-B/FSI/EMSI

LNMolino@...

Sent via BlackBerry by AT & T

Marketing of Private/ Non For Profit Ambulance

Services

I have recently been promoted to EMS director of a small non for profit

EMS service. One of the main issues that my company keeps getting hung

up on is how do you market and maintain dialysis patients and the other

major issue I keep butting my head against is how can you move your

company away from dialysis patients counts and to go by call volumn

since the call volumn will not be a set number of call in any given

time period that you can count on for making payrole and all the other

overhead.

As far as marketing dialysis patients, I've marketed the clinics, the

nephologist, and the case workers at the hospital and I have not yet

found any things that works.

If anyone could help me or give me some pointers offline I could use

any help any of you could give.

Thanks,

Haltom

[Guest guest]

In Medina County, every patient is transported by Medina County EMS whether the

patient is emergent or not. We are a 501c-3 and have found that most

non-emergent patients are funded and this helps subsidize our tax base. It works

very well and helps us pay our medics better without going back to the taxpayers

for more every year. Mike Farris, Director, MCEMS Castroville Tx

Subject: RE: Marketing of Private/ Non For Profit Ambulance

Services

To: texasems-l

Date: Wednesday, October 1, 2008, 6:55 PM

:

For clarification, why would a not-for-profit EMS service run dialysis

center calls? Do you have volunteers who do this? How can you compete with

the numerous for-profit operators whose " bread and butter " is dialysis

center calls? Is your service a 501C3 under the IRS code? I have never heard

of non-profit operators (save for the Salvation Army) do non-emergency

dialysis transfers. Are you sure the owner has given you a full and accurate

picture of the corporate charter?

From: texasems-l@yahoogro ups.com [mailto:texasems-l@yahoogro ups.com] On

Behalf Of carrie_haltom

Sent: Wednesday, October 01, 2008 3:16 PM

To: texasems-l@yahoogro ups.com

Subject: Marketing of Private/ Non For Profit Ambulance

Services

I have recently been promoted to EMS director of a small non for profit

EMS service. One of the main issues that my company keeps getting hung

up on is how do you market and maintain dialysis patients and the other

major issue I keep butting my head against is how can you move your

company away from dialysis patients counts and to go by call volumn

since the call volumn will not be a set number of call in any given

time period that you can count on for making payrole and all the other

overhead.

As far as marketing dialysis patients, I've marketed the clinics, the

nephologist, and the case workers at the hospital and I have not yet

found any things that works.

If anyone could help me or give me some pointers offline I could use

any help any of you could give.

Thanks,

Haltom

[Guest guest]

,

Be sure that the dialysis patients you are transporting meet all medical

necessity for state and federal reimbursement guidelines. On September 24th

Trailblazer issued a notification to all providers that due to a dramatic

increase in fraud in Texas, they are reviewing all routine repetitive claims

prior to payment. They also outlined the many remedies at their disposal for

dealing with questionable claims.

WARNING....Shameless plug follows.......

For more information you should join the Texas Ambulance Association. We hold

billing seminars in November and in April where you will get the latest

information regarding reimbursement changes and updates from industry experts.

You will also receive regular email updates of any changes that may affect the

EMS industry. For more information feel free to contact me off line

End of commercial.......sorry all!

Dave

Sent via BlackBerry by AT & T

Marketing of Private/ Non For Profit Ambulance Services

I have recently been promoted to EMS director of a small non for profit

EMS service. One of the main issues that my company keeps getting hung

up on is how do you market and maintain dialysis patients and the other

major issue I keep butting my head against is how can you move your

company away from dialysis patients counts and to go by call volumn

since the call volumn will not be a set number of call in any given

time period that you can count on for making payrole and all the other

overhead.

As far as marketing dialysis patients, I've marketed the clinics, the

nephologist, and the case workers at the hospital and I have not yet

found any things that works.

If anyone could help me or give me some pointers offline I could use

any help any of you could give.

Thanks,

Haltom

[Guest guest]

This particular operations is a 501©(3), and uses the proceeds from transfers,

etc., to fund all operations, including non-EMS activities such as Search &

Rescue, etc.

Subject: Re: Marketing of Private/ Non For Profit Ambulance

Services

To: " Texas EMS L " <texasems-l >

Date: Wednesday, October 1, 2008, 7:02 PM

While I see why you'd question the model described I have seen it albeit in one

of them liberal Yankee states. But it was a 501C3 and used the proceeds from the

" transport " side of the house to fund the 9-1-1 side and other charitable

endeavors. It was odd but worked and was legal at the time (pre 2002).

LNM from Baku, Azerbaijan

Louis N. Molino, Sr. FF/NREMT-B/FSI/ EMSI

LNMolino (AT) aol (DOT) com

Sent via BlackBerry by AT & T

Marketing of Private/ Non For Profit Ambulance

Services

I have recently been promoted to EMS director of a small non for profit

EMS service. One of the main issues that my company keeps getting hung

up on is how do you market and maintain dialysis patients and the other

major issue I keep butting my head against is how can you move your

company away from dialysis patients counts and to go by call volumn

since the call volumn will not be a set number of call in any given

time period that you can count on for making payrole and all the other

overhead.

As far as marketing dialysis patients, I've marketed the clinics, the

nephologist, and the case workers at the hospital and I have not yet

found any things that works.

If anyone could help me or give me some pointers offline I could use

any help any of you could give.

Thanks,

Haltom