Guest guest Posted January 21, 2011 Report Share Posted January 21, 2011   Wal-Mart Now Has A Sommelier*****************************Wal-Mart announced that sometime in 2011 it will begin offering customers a new discount item: Walmart’s own brand of wine. The world's largest retail chain is teaming up with Ernest & Julio Gallo Winery of California to produce the wines at affordable prices in the $2. to $5. range.`Wine connoisseurs may not be inclined to put a bottle of the Walmart brand into their shopping carts but 'There is a market for inexpensive wine', said Kathy Micken, professor of marketing at University of Arkansas, Bentonville. 'However, branding will be very important.'`Customer surveys were conducted to determine the most attractive name for the Walmart wine brands and varieties.`The top surveyed names in order of popularity were:`10. Chateau Traileur Parc`9. White Trashfindel`8. Big Red Gulp`7. World Championship Riesling`6. NASCARbernet`5. Chef Boyardeaux`4. Peanut Noir`3. I Can't Believe It's Not Vinegar`2. Grape Expectations`1. Nasti Spumante`The beauty of Walmart wine is that it can be served with either white meat (Possum) or red meat (Squirrel).`P.S. Don't bother writing back to tell me that this is a hoax. I know possum is not white meat. ======================================= Quote Link to comment Share on other sites More sharing options...
Guest guest Posted January 21, 2011 Report Share Posted January 21, 2011 considering how bad their sales have been - I have friends that work part time there - it makes perfect senst God, grant me the strength of eagles wings, the faith and courage to fly to new heights, and the wisdom to rely on his spirit to carry me there. To: mserslife Sent: Fri, January 21, 2011 11:41:16 AMSubject: Fw: walmart sommelier   Wal-Mart Now Has A Sommelier************ ********* ********Wal-Mart announced that sometime in 2011 it will begin offering customers a new discount item: Walmart’s own brand of wine. The world's largest retail chain is teaming up with Ernest & Julio Gallo Winery of California to produce the wines at affordable prices in the $2. to $5. range.`Wine connoisseurs may not be inclined to put a bottle of the Walmart brand into their shopping carts but 'There is a market for inexpensive wine', said Kathy Micken, professor of marketing at University of Arkansas, Bentonville. 'However, branding will be very important.'`Customer surveys were conducted to determine the most attractive name for the Walmart wine brands and varieties.`The top surveyed names in order of popularity were:`10. Chateau Traileur Parc`9. White Trashfindel`8. Big Red Gulp`7. World Championship Riesling`6. NASCARbernet`5. Chef Boyardeaux`4. Peanut Noir`3. I Can't Believe It's Not Vinegar`2. Grape Expectations`1. Nasti Spumante`The beauty of Walmart wine is that it can be served with either white meat (Possum) or red meat (Squirrel).`P.S. Don't bother writing back to tell me that this is a hoax. I know possum is not white meat. ============ ========= ========= ========= Quote Link to comment Share on other sites More sharing options...
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