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Back cover ad of US News magazine... see this!

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I turned over this week's issue of US News & World Report (couldn't

turn down the neighbor kids selling mags last fall!) and saw this on

the back cover... the entire back cover is this ad:

" Concerned About Mercury?

You shouldn't be. Unless you eat this (referring to picture of a

fake can of whale blubber).

Environmental scares about trace amounts of mercury in fish rely on

a study of island natives who eat huge amounts of whale meat.

However, scientists who study heavy fish-eaters find no health risks

from mercury. So unless you are lunching on a Moby Dick sandwich,

there's no reason to worry.

Fish is good for you. Baseless anxiety (or whale blubber) isn't. "

At the bottom of the page is the website mercuryfacts.org

That ad must have cost a bundle. I didn't pop on over to the

website, but I'm surprised at the boldness of this ad. Well, maybe

I shouldn't be. Is it a sign that we are getting too close for

their comfort?

Pam

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