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Fw: Action Alert: 's Secret TV Show: What You Can Do

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FYI!

OK, Ladies, we need to get our fingers busy and send messages ASAP regarding this "Fashion Show?"!!!

I have already sent them one messages regarding how "offensive", just the advertisements of this show are to me personally.

My daughter and I both shop a lot at 's Secret, however, we don't need to see a "Bare All Fashion Show?" on public TV. We surely do not want my grandchildren to see this, and of course it is on during Prime-Time ... 8:00 PM, CST!

Thanks to all of you in advance for helping with your communications re this show!

Sincerely,

MM

Martha Murdock, DirectorNational Silicone Implant Foundation | Dallas Headquarters"Supporting Survivors of Medical Implant Devices"4416 Willow LaneDallas, TX 75244-7537

----- Original Message ----- From: Zuckerman

Undisclosed-Recipient:;

Sent: Tuesday, November 19, 2002 11:31 PM

Subject: Fw: Action Alert: 's Secret TV Show: What You Can Do

Dear Friends,

I tried to send this earlier but had some problems -- and this time I am adding FCC information.

's Secret fashion show, which is essentially an infomercial for breast implants, will be shown around 9 pm on Wed -- early enough to make adolescent girls feel inadequate and to give young boys an image of what women are "supposed" to look at. I hope you will contact the network and the FCC to express your views about allowing this kind of program on at 9 pm. Complaints to the Federal Communication Commission (which regulates TV) can easily be sent to: fccinfo@... The FCC is chaired by Colin 's son , a conservative who is very pro-industry but was concerned about the complaints about the 's Secret "fashion show" last year. He may respond to concerns if he hears from you.

Best wishes,

Zuckerman, Ph.D.

----- Original Message ----- From: Hmediacamp@...

Subject: Action Alert: 's Secret TV Show: What You Can Do

The ’s Secret Televised ‘Fashion’ Show: What It Shows to Viewers, and What You Can Do in Response (November 19, 2002)-- It’s November and time again for the networks to count their faithful in order to increase how much money they are paid by advertisers. This year CBS is hoping that push-up bras will push up ratings, just as ABC did last year. Partnering with multibillion dollar lingerie company ’s Secret, CBS will air a lingerie “fashion show†on Wednesday night, November 20.

While some may see it as just another fashion show--an hour long advertisement for a clothing company—many others have a different, and negative take on the show. The program last year sometimes looked like a strip club show, with the models bouncing their cleavage for the camera and audience, sometimes wearing see through or g-string/thong type underwear. Men in the audience were howling and hooting. The network which aired the show last year, ABC, received many complaints from surprised and irate viewers, as did the Federal Communications Commission. (The FCC has been legally empowered for many years to restrict “indecent†programming shown on the publicly owned airwaves before 10 p.m., though currently the FCC does little to enforce this Constitutionally valid law.) CBS and ’s Secret parent company Limited Brands are promoting the show as “the sexiest night on televisionâ€, although primarily for men.

In terms of body image and health, it’s important to view this type of programming in the context of our culture and our times. Today girls and women feel themselves under great pressure to be very thin and also voluptuous at the same time. While women (and men) may naturally want to look as appealing to the opposite sex as possible, there has probably never been a time in history when so many visual images remind girls and women of this great pressure. In a time when eating disorders plague millions of girls and women, and women spend hard earned dollars and risk medical complications to “buy their breasts†and suction off their fat, these images seem much more status quo enhancing than a sign of freedom. Considering some of the most popular underwear models have technologically altered breasts, are constantly dieting or use risky substancesto deny themselves food, and many are addicted to smoking also to keep natural weight off, are these images, people and companies we should applaud and glorify?There ARE steps you can take if you are concerned by the CBS/’s Secret TV show and popular culture’s emphasis on the commercialization of sexuality and girls’ and women’s bodies in particular. WHAT CAN YOU DO?-- Let ’s Secret (a company of Limited Brands) know what you think of their TV marketing campaign. Consumers are the lifeblood of any company, and women still are the major consumers for women’s lingerie. Use your clout to support or not support products and companies based on their actions and principles. Many companies sell beautiful lingerie without airing underwear parades on network TV. Choose what you are supporting carefully, and if you don’t like ’s Secret’s tactics, let them know. (You can email the company through their website,www.victoriassecret.com, or call their corporate offices at (614) 577-7000 and ask for Client Relations. Letters can also be sent to P.O. Box 16586,Columbus, OH, 48216. (Ed Razek is the President and Chief Marketing Officer for parent company, Limited Brands.)--Tell CBS what you think of this TV “product†and how it makes you feel about their network. (Visit www.cbs.com where you can send email or call the national viewer comment line at (212)975-3248 or your local CBS affiliate -------------------------------------------------------------- Action Alert from I-CAN!, the "Involved Consumers Action Network" of The Girls, Women and Media Project, www.mediaandwomen.org. If you would like to subscribe to or unsubscribe from our list, please email ican@.... PLEASE INDICATE "SUBSCRIBE" or "UNSUBSCRIBE" in subject heading.

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----- Original Message ----- From: Zuckerman

Undisclosed-Recipient:;

Sent: Saturday, October 19, 2002 9:00 PM

Subject: Action Alert: 's Secret TV Show: What You Can Do

's Secret fashion show, which is essentially an infomercial for breast implants, will be shown around 9 pm on Wed -- early enough to make adolescent girls feel inadequate and to give young boys an image of what women are "supposed" to look at. I hope you will contact the network and the FCC to express your views.

Best wishes,

Zuckerman, Ph.D.PresidentNational Center for Policy Research (CPR) for Women & Families1901 Pennsylvania Avenue, NWWashington, DC 20006www.center4policy.org

Remember CPR when you give to United Way or CFC, by designating #9884!

----- Original Message ----- From: Hmediacamp@...

Subject: Action Alert: 's Secret TV Show: What You Can Do

The ’s Secret Televised ‘Fashion’ Show: What It Shows to Viewers, and What You Can Do in Response (November 19, 2002)-- It’s November and time again for the networks to count their faithful in order to increase how much money they are paid by advertisers. This year CBS is hoping that push-up bras will push up ratings, just as ABC did last year. Partnering with multibillion dollar lingerie company ’s Secret, CBS will air a lingerie “fashion show†on Wednesday night, November 20.

While some may see it as just another fashion show--an hour long advertisement for a clothing company—many others have a different, and negative take on the show. The program last year sometimes looked like a strip club show, with the models bouncing their cleavage for the camera and audience, sometimes wearing see through or g-string/thong type underwear. Men in the audience were howling and hooting. The network which aired the show last year, ABC, received many complaints from surprised and irate viewers, as did the Federal Communications Commission. (The FCC has been legally empowered for many years to restrict “indecent†programming shown on the publicly owned airwaves before 10 p.m., though currently the FCC does little to enforce this Constitutionally valid law.) CBS and ’s Secret parent company Limited Brands are promoting the show as “the sexiest night on televisionâ€, although primarily for men.

In terms of body image and health, it’s important to view this type of programming in the context of our culture and our times. Today girls and women feel themselves under great pressure to be very thin and also voluptuous at the same time. While women (and men) may naturally want to look as appealing to the opposite sex as possible, there has probably never been a time in history when so many visual images remind girls and women of this great pressure. In a time when eating disorders plague millions of girls and women, and women spend hard earned dollars and risk medical complications to “buy their breasts†and suction off their fat, these images seem much more status quo enhancing than a sign of freedom. Considering some of the most popular underwear models have technologically altered breasts, are constantly dieting or use risky substancesto deny themselves food, and many are addicted to smoking also to keep natural weight off, are these images, people and companies we should applaud and glorify?There ARE steps you can take if you are concerned by the CBS/’s Secret TV show and popular culture’s emphasis on the commercialization of sexuality and girls’ and women’s bodies in particular. WHAT CAN YOU DO?-- Let ’s Secret (a company of Limited Brands) know what you think of their TV marketing campaign. Consumers are the lifeblood of any company, and women still are the major consumers for women’s lingerie. Use your clout to support or not support products and companies based on their actions and principles. Many companies sell beautiful lingerie without airing underwear parades on network TV. Choose what you are supporting carefully, and if you don’t like ’s Secret’s tactics, let them know. (You can email the company through their website,www.victoriassecret.com, or call their corporate offices at (614) 577-7000 and ask for Client Relations. Letters can also be sent to P.O. Box 16586,Columbus, OH, 48216. (Ed Razek is the President and Chief Marketing Officer for parent company, Limited Brands.)--Tell CBS what you think of this TV “product†and how it makes you feel about their network. (Visit www.cbs.com where you can send email or call the national viewer comment line at (212)975-3248 or your local CBS affiliate -------------------------------------------------------------- Action Alert from I-CAN!, the "Involved Consumers Action Network" of The Girls, Women and Media Project, www.mediaandwomen.org. If you would like to subscribe to or unsubscribe from our list, please email ican@.... PLEASE INDICATE "SUBSCRIBE" or "UNSUBSCRIBE" in subject heading.

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