Condoms are cool in the Capital

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Condoms are cool in the Capital

Fri, Sep 25 06:20 PM

India, Sept. 25 -- From desktop applications to " condom parties " - condoms have

gone from the most embarassing six letter word to possibly the coolest word in

town.

It started when a condom brand launched www.sendsomerubber.

com, a site that lets you send an application to friends which ensures that,

whenever your friend chats about sex online or types out " sexy " words such as

'69' or 'horny', a condom drops onto the screen with a message to promote safe

sex. McCann of Ansell Ltd, who is associated with the project, explains,

" Sendsomerubber is an initiative to bring forth a message of safe sex.

" With 66,648 online rubbers already sent, the application seems to be a hit. On

Facebook, an application named 'Send Your Friend A Condom' has over 30,000

users.

That's not all. Recently, a 'Cocktails and Kondoms' party was held at a popular

nightspot in Delhi, with an aim to create awareness for safe sex among

partygoers.

And, actor Ronit Roy, launched 'LOVE Condom', a campaign to promote AIDS

awareness, in the Capital a few months ago. He said this generation is open

about talking about sex and protection, " I've seen people go to chemists and ask

for condoms in a hushed tone, but this generation is different " .

Kaminey's Fatak song, which had actor Shahid Kapoor dressed up as a giant

condom, has also been hailed for its message of safe sex.

Rahul Sabharwal, Hindustan Times

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