The Sensitive Baker featured on A&E's We Mean Business - watch online

[Guest guest]

I have a WishList set up on my TiVo to record any program with " gluten "

in it's description. Today I noticed an episode of " We Mean Business "

from A & E network recorded and featured the gluten-free bakery down in

LA (Culver City) " The Sensitive Baker " . The host is Bill, the winner

from the first Trump " The Apprentice " show. He and two others

come into a failing business and help to turn it around. Apparently the

Sensitive Baker was bleeding money big time and this 30 minute show was

just fascinating - especially for all of us who dream of someday

opening our own gluten free business (ideally in the south bay as there

are few options unless you head down to Almanden Valley to that

cheesecake bakery that also sells gluten free goods). I am so happy The

Sensitive Baker was chosen for the show - can you imagine the

heartbreak for folks down south if it went under? One very interesting

point to make the business succeed was to market to the masses, not

just gluten-free folks- especially since the baked goods are so yummy.

I feasted on baked goods at Haley's Corner up in Kent, Washington and I

think they could easily market to the masses as their stuff was

delicious and you could not tell it was gluten free/dairy free, etc.

At any rate, the episode isn't scheduled to re-air but it is available

to watch online:

http://www.aetv.com/we-mean-business/episodes/index.jsp

just pull up episode 3 " Sensitive Baker " .

enjoy-

Jean